Likeologist \ Lájkológus

The purpose of my profession is to present the "like" as a part of the advertising function. The social media plays a great role in the advertising industry. Numerous experts are studying the like symptom but they are not able to work out a general view about it. I'm also researching the like, covering all purposeful fields. I also created and applicated a measuring system based on the measuring of the advertisements. I give great attention to the advertising possibilities with demonstrated models. I deal with hazard and security problems as well. Using a questionnare I examined the practice of „liking" and evaluated the results from economic, communicative and psychological points of view. My mission included changes in the effects of using the like function, which will take on added importance in the future. Examining these functions, the "like" helps to measure the patterns of usage on the basis of which individualized advertising can be devised.