Scalarr

Scalarr is an innovative, Machine Learning based anti-fraud solution that detects the mobile app install fraud with dramatically improved accuracy. There are a lot of different types of app install ad fraud, although the traditional rules-based analysis used by existing solutions helps to detect only few of them. By applying to both unsupervised and semi-supervised machine learning algorithms, Scalarr solves the problem by analyzing deeply hundreds of features and variables, thus reducing efficiently the number of false positive and false-negative errors. With its unique self-learning engine it helps mobile advertisers to stay ahead of fraudsters without any need to update constantly the rules, as they modify their attack techniques. Scalarr was founded by experts in mobile marketing and data science. It serves the hi-tech mobile-first companies by protecting them against the app-install ad fraud and preventing the loss. Scalarr is based in Wilmington, DE.