Totalsports

We are the Sports Brand Authority. Totalsports is the largest Sporting Goods Retail brand in Southern Africa. We remain positioned as the premier omnichannel sporting goods destination offering both an instore and online experience. As strategic partners with leading global brands Nike, adidas, Under Armour, Asics, New Balance and Puma; Totalsports delights athletes and sports enthusiasts with the latest offering from sports brands. With a key sport strategy focusing on football, running and fitness, Totalsports offers customers a broad product assortment incorporating footwear; apparel; equipment and technology thereby cementing market leadership. Totalsports was started in 1982 and grew into a sizeable business with representation nationwide. As part of a diversification strategy, TFG (The Foschini Group) identified Totalsports as having tremendous growth potential, and purchased Totalsports in 2000. Totalsports is well represented in all key shopping locations with 300 stores in Southern Africa.