Alec Mc Guffey
About
Alec Mc Guffey is from San Francisco Bay Area. Alec works in the following industries: "Restaurants". Alec is currently Co-Founder at MerchLocal. Alec also works as VP of Partnerships at Seated, a job Alec has held since Sep 2023. In Alec's previous role as a Founder at RookieUp (Acquired by Interaction Design Foundation), Alec worked in Greater New York City Area until Apr 2024. Prior to joining RookieUp (Acquired by Interaction Design Foundation), Alec was a Director of Restaurant Marketing at Seated and held the position of Director of Restaurant Marketing at Greater New York City Area. Prior to that, Alec was a Director of Restaurant Success at Seated, based in Greater New York City Area from Dec 2018 to Feb 2020. Alec started working as Head of Marketing and Customer Success at Guestfriend in Greater New York City Area in Jun 2017. From May 2017 to Jan 2018, Alec was Marketing + Growth Consultant at Independent. Prior to that, Alec was a Co-Founder at Letterly from Jan 2015 to Aug 2017. Alec started working as Media and Acquisition Manager at Squarespace in Greater New York City Area in Apr 2014.
Come check out Alec Mc Guffey's email address on finalscout.com, a free professional database with 500 million business professionals and 200 million companies.
Alec Mc Guffey's current jobs
MerchLocal is the first Done-for-You Merch Platform for busy restaurant operators. We design the merch store of your dreams (with absolutely ZERO upfront cost), handling everything from design to fulfillment to shipping, so you can capture new revenue and turn your customers into walking billboards without lifting a finger or training your staff.
Seated is the country's largest network of high quality, independent restaurants offering industry-leading rewards to consumers around the country. My team is responsible for growing our network of publishers, card issuers, and rewards platforms who want to offer best-in-class dining rewards at 1000's of restaurants to their customers.
Alec Mc Guffey's past jobs
RookieUp is an online mentorship platform for designers aspiring to make quality design mentorship accessible to anyone trying to launch a career in design. RookieUp offers on-demand mentorship services for aspiring designers, as well as customized, white-labeled mentor programs for design organizations and businesses looking to offer mentor-driven design education to their members.
We partner with amazing restaurants to help them increase occupancy rates and boost profit margins without any new tech or operational changes.
Guestfriend helps restaurants modernize their customer experience, get more bookings, and engage with guests in real time anywhere people are learning about restaurants online. 90% of people now prefer to communicate with businesses via messaging -- Guestfriend creates a virtual host that answers any customer questions instantly on platforms like Google, Facebook, Twitter, Alexa, SMS, and more.
Acquisition and growth consulting for early stage startups and tech companies.
Letterly provides card solutions to individuals as well as enterprise clients who want to send large volumes of custom handwritten cards to customers and leads in an effort to increase retention and improve overall customer experience.
I managed a number of Squarespace's paid brand and performance marketing channels, focusing specifically on content and creative storytelling as acquisition tools.
Led gathering of Business Requirements and completion of future-state Process design for creation of enterprise-wide Resource Tracking system recommendation for 7000 FTE’s; Coordinated and managed creation of +$3M Tracking System business case
Led development of $4M Business Case, Operating Model, Lean Process Optimization, and Organizational Design for Shared Services implementation in Health Records Dept. of Hospital Network; Created and managed completion of 700+ item multi-year Project Plan, working with executive-level client team; developed and tracked Key Metrics and KPI’s Acted as Project Manager in Wealth Mgmt. groups of Merging Retail Banks to ensure smooth Operational transition post-merger; Developed lean processes as well as a dynamic risk rating tool to monitor, categorize, and resolve all issues during merger.
Part Time position: Conducted competitive analysis for early-stage Music Startup. Implemented Sales Plan for client (artist) acquisition; Consulted leadership on go-live strategy, including marketing efforts, site optimization, wireframing, product virality, product features, partnership, and customer retention plans.
Performed auto and credit card industry analysis; Created cash flow model of auto securitization; Used Bloomberg to create dynamic model of all recent term ABS issuances