Alex Yap
About
Alex Yap is from Singapore. Alex works in the following industries: "Food Production". Alex is currently Key Account Manager at Fonterra, located in Singapore. In Alex's previous role as a Account Manager at Fonterra, Alex worked in Singapore until Jan 2018. Prior to joining Fonterra, Alex was a Regional Account Manager at Langdon Ingredients and held the position of Regional Account Manager at Singapore. Prior to that, Alex was a Sales Engineer at Pall Corporation, based in Singapore from Oct 2006 to Feb 2010. Alex started working as Product Marketing Engineer at STMicroelectronics in Singapore in Nov 2004.
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Alex Yap's current jobs
Alex Yap's past jobs
• Responsible for sales of food commodities, herbs and spices, food chemicals, fruits & nuts within the food industry • Hold Regional Sales coverage responsibilities for the South East Asia region: Singapore / Malaysia / Philippines • Develop, sustain and maximise yield and grow business from all market segments within the food industries in South East Asia region • Manage and build good relationships with customers • Develop, implement and monitor sales and marketing campaigns • Increase sales, gross profit and volume budget expectations • Liaise and work closely with both internal (Purchaser) and external parties (Suppliers/ Vendors) on relevant initiatives on the latest market trends and market prices movement. • To actively provide market updates on a timely basis in relation to the markets specified • Handle customer complaints
• Understand and monitor new technologies trend and identifying new business opportunities • Coverage responsibility for Key Corporate Accounts • Comfortable in liaising with all levels of customers : Senior Management / Engineers / Contractors / Maintenance Personnel • Sales budgeting and inventory management • Responsible for revenue targets from existing accounts and new accounts creation • Collaborate with Marketing team for new products development and implementation for specific targeted market segment • Implement strategies to further develop key account and build goodwill with customers • Set and achieve sales projections and targets
• Key member of a 5 man-team overseeing business development in the South Asia Pacific Region covering all Memory products • Conduct regular product training • Work closely with sales team to drive regular Customer visits to: • Participated in Quarterly pricing negotiations with key account • Work closely with Division in Europe on Product allocation and Pricing management • Hold coverage responsibilities for major accounts and various regional Distribution channels as well as EMS business. . • Track weekly bookings and billings to monitor business growth • Prepare quarterly report for business review with higher management to identify potential problems and discuss necessary support needed from management for better customer support and business growth.