Alison Hatfield Martinez
About
Alison Hatfield Martinez is from 美国 加利福尼亚州 洛杉矶. Alison Hatfield works in the following industries: "Staffing & Recruiting", "Retail", and "Apparel & Fashion". Alison Hatfield is currently Senior Buyer- Jewelry, Hats, Scarves, Cold Weather, Sunglasses and Kids Non-Apparel at Forever 21, located in Greater Los Angeles Area. Alison Hatfield also works as Owner & Blogger at Worship Worthy, a job Alison Hatfield has held since Nov 2015. In Alison Hatfield's previous role as a Buyer- Jewelry, Hosiery & Handbags at Torrid, Alison Hatfield worked in until Apr 2018. Prior to joining Torrid, Alison Hatfield was a Merchant- Jewelry and Accessories for bebe Retail, bebe Outlet and bebe.com at bebe stores and held the position of Merchant- Jewelry and Accessories for bebe Retail, bebe Outlet and bebe.com at Century City, CA. Prior to that, Alison Hatfield was a Assistant Jewelry Buyer at Forever 21, based in Greater Los Angeles Area from Jun 2011 to Nov 2012. Alison Hatfield started working as Customer Service Representative at True Religion Brand Jeans in Vernon, CA in Mar 2010. From Jan 2010 to Mar 2010, Alison Hatfield was Administrative Assistant at Robert Half International.
Alison Hatfield Martinez can be found on Finalscout.com, where members can access Alison Hatfield Martinez's email for free. Finalscout is a professional database with more than 500 million business professional profiles and 200 million company profiles.
Alison Hatfield Martinez's current jobs
• Manages Jewelry, Accessories and Kids Non-Apparel categories to drive over $94M in revenue annually. • Develop category strategies- including seasonal promotions and in-store merchandising. • Oversees overall category assortment, capitalizing on key trends and sub-categories. • Analyze sales to achieve gross margin & sales targets, as well as monitoring inventory management needs. • Manages over 400+ US retail doors, as well as ECOM. • Creates product hindsights each season that are essential in identifying key successes and growth opportunities for the next year. • Negotiate with vendors to obtain best cost, maintaining optimal margin. • Collaborate with multiple departments to maximize profitability. • Daily communication and collaboration with both Domestic and Import vendors.
Owner of an online boutique selling jewelry and home accessories. www.worship-worthy.com
Alison Hatfield Martinez's past jobs
• Responsible for entire Jewelry and Accessories product assortment (including hats, scarves, belts, cold weather, sunglasses, fragrance, gifting, GWP’s and logo accessories) for all bebe retail stores (+170), bebe Outlet stores (+40) and E-Commerce. • Develop category strategies including seasonal promotions and in-store merchandising • Curate the product assortment and drive the overall pricing strategy • Analyze sales and inventory levels to achieve gross margin & sales targets • Monitor OTB reports on a regular basis, strategizing key markdowns, opportunities and potential business risk • Travel to New York 4 times (or more) per year to attend trade shows and product development meetings with private label vendors • Responsible for managing +150 skus per month • Conceptualized and rolled out a new jewelry fixture for all stores • Negotiate all costs for new orders and reorders. Additionally, manage all P.P and T.O.P approvals, quality control and product development. • Created a $10.00 bracelet program that drove almost $1M per year • Support DMM, and manage two Assistant Merchants • Identify missing categories, chase into key trends as well as navigate shifts in the market • In communication with +50 vendors per month
*Coordinated with buyers, planners, logistics, accounting, quality control, receiving department and vendors to ensure all production requirements are followed. *Worked to consistently obtain P.P and T.O.P samples on time. *Created ITO sheets for buyers to negotiate cost and delivery dates. *Ensured production flow is accurate. *Submitted tear sheets with potential development ideas weekly. *Maintained data and files for production matters. *Met with vendors and review new samples.
*Liaison between sales rep, buyers, production, and shipping. *Manage and maintain major and specialty accounts, book orders and process EDI documents. *Ran sales reports on a daily basis and monitoring orders and accounts. *Worked daily with Oracle and Microsoft Excel *Advised buyers, store owners, and sales reps of style cancellations, changes, and order discrepancies *Maintained an organized workspace and make sure all orders are shipped within given time frames.
Miscellaneous clerical work, answering multiple phone lines, and data entry.