Andreas Cuppers
About
Andreas Cuppers is from Wegberg, North Rhine-Westphalia, Germany. Andreas works in the following industries: "Marketing & Advertising", and "Sports". Andreas is currently Director of Marketing / Director of Artists & Talents at San Hejmo, located in Weeze, North-Rhine-Westphalia, Germany. Andreas also works as Director of Marketing / Director of Artists & Talents at Parookaville, a job Andreas has held since Jan 2024. In Andreas's previous role as a Member of the Advisory Board at Data Talks, Andreas worked in Stockholm until Dec 2025. Prior to joining Data Talks, Andreas was a Head of Consulting at Sweep and held the position of Head of Consulting at Hamburg. Prior to that, Andreas was a Mentor at Equalate from Feb 2023 to Jun 2023. Andreas started working as Director Digital Transformation & Innovation at Borussia VfL 1900 Mönchengladbach GmbH in Mönchengladbach in Jul 2020. From Sep 2016 to Jul 2020, Andreas was Head of Digital at Borussia VfL 1900 Mönchengladbach GmbH, based in Mönchengladbach. Prior to that, Andreas was a Business Unit Manager Online & Social Media at Borussia VfL 1900 Mönchengladbach GmbH, based in Mönchengladbach from Jan 2012 to Aug 2016. Andreas started working as Editor at Rheinische Post Mediengruppe in Kempen in Jan 2009.
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Andreas Cuppers's current jobs
- strategic and operational planning and implementation of marketing activities - coordination and management of the marketing department
- strategic and operational planning and implementation of marketing activities - coordination and management of the marketing department
Andreas Cuppers's past jobs
- Consulting on product developments and new features - Support for entry into the GAS market
- Support and consulting of agency clients from American Football (NFL and various franchises) regarding their strategy for/on the German market - strategic planning of content as well as monitoring and reporting of KPIs
- Participant as a mentor in the 2023 cohort of the Mentorship Program for Women in Sports Business.
- Part of the extended management team at director level - Create and implement a comprehensive digital strategy for the club - Setting up and managing a team for all digital projects, both internal and external - Reconstruction and expansion of the technology stack with extensive evaluation of suitable tools - Diverse service provider management and internal leadership responsibilities - Representing the club as Chief Digital Officer - Responsibility for the e-sports department
- Identify and drive digital projects in collaboration with the various departments of the club - Innovation management: scouting innovative topics and examining possible application within the club - Diverse service provider management - Representing the club as head of digital - Establishment and expansion of the e-sports department
- Build and manage the club's digital communications (website, social media, app, podcast) - Content creation and management for the club's own media outlets - Service provider management and leadership responsibility - External press relations including organizing and accompanying interviews and filming with players and club officials - Answering media inquiries, writing press releases and organizing and in some cases holding press conferences
- Local editor and responsible for reporting on the city of Willich (Viersen district)
- Editorial Traineeship with changing areas of responsibility in various departments and editions of the Rheinische Post