Ankit Agarwal

Apparel group and Noon.com Joint Venture company, Dubai, UAE Brick & mortar E-commerce Brands (noon.com, sivvi.com & 6thstreet.com) Brick & Mortar brands: Athletes Co & Brand Bazaar Key Responsibilities: November 2020 - Present • Managing 4 different private label brands for Noon of Womenswear managing Budgeting, planning, vendor management, OTB planning, trends, sales planning. • Ensure the correct product presentation for every product and category following visual merchandising principles • Ensure the product range and list of categories are up-to-date and commercially in line with macro and micro-community consumer trends as well as noon’s broader commercial strategy • More than 30,000 Options development of Womenswear product in which includes Sportswear, Youth, Denim, Smart, Essential, Plus, Innerwear and Accessories. • Translate the financial sales plan into a seasonal buying plan which meets profit objectives • Develop & decide the product assortment, merchandise point of view, key item positioning, and promotional plans; ensuring that the collection is compelling, commercially viable and supports overall business objectives • Responsible for obtaining materials/goods from suppliers at the lowest cost consistent with considerations of quality, reliability of source and urgency of need • Analyze competitors' marketing, selection, and pricing and implement strategic changes. • Coach and develop the buying & merchant team through strategic thinking and customer centric approach • Collaborate with vendors and merchandizing teams on promotions and marketing initiatives and coordinate with the Merchandising team to execute these activities • Track and report business development results, analyze data, interpret reports and information, and publish recommendations & action plans for your portfolio of selling partners.

• Plan and select the range, type, quality and quantity of merchandise according to customer demand, trends, store policies and set prices and sell through targets in conjunction with the Brand requirements Business Strategy: • Drive the seasonal strategies in line with the brand positioning to formulate Gross Margin Plan • Develop a fine tuned assortment and investment plan • Create the sourcing development plan and action the critical path to deliver timely • Negotiate with new suppliers on product pricing, payment terms, cost of freight, provision of training • OTB Planning – Manage OTB in tandem with the planning counterpart • Deliver the seasonal business strategy by monitoring and impacting the critical path, range building and product selection • Prepare and manage the buying calendar • Formulate seasonal product focus plan with Marketing and VM to drive key product initiatives • Focus on holding current business and build new categories Performance and Operations: • Analysis and reporting of weekly sales performance at style, range, category and business unit level against range plan. Take in season action to revise production flows and maximize sales • Implement the buying calendar for timely seasonal analysis and range build • Perform regular competitor surveys to identify product gaps, influence lessons learnt and range plans • Responsible for the ‘The Look’ for the season. Influence product selection, in-store VM as per guidelines • Keep abreast of market trends and awareness of competitor activities • Review buying feedback reports and provide recommendations to General Manager as to buying strategy for a respective brand/collection

• Forecast consumer buying patterns based on sales trends and economic conditions monitoring. • Monitor sales levels to determine product volume adjustments, replenishment & allocation • Anticipate product need and availability; review historical data; and follow through on purchase • Perform weekly sales analysis based on sales reports • Ensure timely and efficient product flow by partnering with vendors, distribution centers and shipment tracking • Carry out Vendor Development and performance evaluation • Source from foreign markets like India, Bangladesh, China, Pakistan. • Negotiate commercial contract arrangement with suppliers • Oversee the development of range for customer based on forecast, design packs. • Develop effective relationship with the suppliers.

• Working as Senior Merchant areas handled George BT boys and Older boys • Handling the complete PD and the production from inquiry to shipment of an order. • Facilitated R&D Dept of new products/garments by working in close association with Design Dept. • Overseeing the development of prints/emb patterns for client based on forecast, design packs. • Scrutinizing and reviewing the production feasibility of new design packs and working accordingly. • Development and procurement of any new accessories and trims if required also to short listing range from factories to fit in the current trends. • Managing the product cost analysis and allocation of styles based on factories strength and production capacities. • Resourcefully identifying and evaluating new vendors for trims and process to widen vendor base and optimize sourcing costs.. • Order management of all the confirmed bookings & new business inquiries simultaneously active involvement in the production to ensure right product is shipped. • Sourcing new fabrics qualities, artwork, product & suppliers to suit the buyer. • Responsible for vendor management and business analysis and bookings based on the season estimates and targets . Actively involved in daily communication with direct buyers on progress updates and issues faced on daily working.

• Maintain the critical path for all styles and make sure all critical dates are maintained by the buyer and the supplier. • Vendor Development and performance evaluation • Plan and follow up the buying schedule till shipment date. • Quality inspection at three stages intial, mid and final. • Communicating with the buyer through Tel, E-mail and video conferencing for business development. • Sample development with costing and getting order confirmation. • Handling mails relating to buyer and supplier queries related to product and services. • Sample development for buyers. • Handling queries through mail relating to buyers queries on product and services • Independently handling all the accounts, from sampling to execution of the complete order