Archana Sharma
About
Archana Sharma is from Gurugram, Haryana, India. Archana is currently Head- Brand Marketing and Communication at FranGlobal, located in Faridabad, Haryana, India.
You can find Archana Sharma's email address at finalscout.com. FinalScout is a free professional database with over five hundred million business professional profiles and over two hundred million company profiles.
Archana Sharma's current jobs
FRANCHISE INDIA [Vice President– BRAND MARKETING & COMMUNICATION ] MAY2017- TILL DATE Profile - Handling Marketing for International & National Brands as per Market Segment • Responsible for & craft strategies for all on boarded brands including ATL, BTL , TTL & Digital Marketing Activities for the international & national brands • Responsible for Planning & execution of marketing project plans as per budget & timelines. Sharing MAP for brands • Maintain cost budget for entire BTL/Field activities • Marketing, Promotions & brand activation. Ensure smooth Estimate, require resources & participants to achieve project goals • External & internal client/vendor debriefs • Work closely with sales & BD team & bring in new ideas & innovation to sales process • Organizing & reporting performance of all marketing campaign • Experience in releasing ads in national publications along with various websites • Execute brand and sponsor activities on-ground, ensuring optimum cost management, any & All issues arising out of the franchiser/franchisee relationship, whether related to business or commercial, including dealing with breaches of the franchise agreement and franchisee termination • Conduct relevant reporting activities to measure the efficiency and commercial success