Ashley Mataalii

•Work with team to properly communicate and follow up on Achievement of Retail Sales Plan, MAC Brand Key/Sub Category or Retail Sales Objectives. • Ensure Regional and Global Brand Meeting initiatives of present through future business needs are met through regional specific strategy development and implementation. • Utilize Comparative Sales Report, Weekly Sales Report, Artist/Manager Monthly Touch base, MAC Store AUS-IPT Report, Mix of Business Report, Viva Glam Sales Report, Tester Usage Report, Events Production Calendar, Marketing Calendar, Visual Merchandising Book, Inventory-Replenishment Calendar, Sell Thru Reports, Mall Management Events Calendar, and Artist Skill Certification Database to leverage success in future planning. • Focus attention on building and maintaining relationships with Superiors, Field Colleagues, Partnered Affiliates, Managers, Artist Training and Development Team, and Artist. • Manage Quarterly FTE Demo expense budget for both Permanent and on Call Employees with Special Focus on delivery of sales as it relates to spend. • Optimize Selling hours by ensuring sales trend dictates hours utilized by door and by region, thus managing the planned productivity by door, and retail channel. • Manage shipment reports for opportunities to drive volume for the brand. Partner with buyers and Executive Director for Inventory planning as needed. • Work with Field Executive Director to ensure prestige positioning in all retail points of distribution. Effectively communicate retail development changes in a timely manner. • Partner with Visual Merchandizing Manager of the WEST to assure that the doors have and execute launches and merchandizing as per the standard and guidelines in order to drive sales with emphasis on Key Categories. • Negotiate prominent brand positioning in high traffic footprints on sales floor in retail partners.

Maintain a cohesive, cooperative work environment through team building and motivation. • Manage time, establish priorities and delegate effectively to meet goals and objectives. • Maintain a communication system for the store to ensure all staff review current initiatives and direction. • Plan and facilitate productive staff meetings focused on brand priority alignment. • Control all store expenses within budget guidelines. • Ensure accurate management of employee time reporting • Manage cash loss prevention procedures and established security policies. • Execute new launch displays, collateral placement, etc. • Prepare, coordinate and ensure a complete and accurate physical inventory as required. • Recruit, hire and develop top Artist and management professionals, maintaining an active candidate pool. Administer all training programs for selling skills, customer service, products and operations. • Conduct monthly coaching sessions to communicate objectives, set goals and follow up on progress according to the company’s business programs. • Perform thorough and timely staff reviews and initiate increases, promotions, disciplinary action and terminations with MRO and Human Resources approval.

Effectively support Manager of Retail Operations in the management of $22 Million + in retail sales revenue for the Orange County 1 Market • Successfully navigate the change management needed to incorporate new platforms that will create improved efficiencies and analytics- NAROS, Shopper Trak, Mobile POS, MAC Select Program, Workforce Scheduler, X-Store Systems. Maintaining relationships with retailers and employees ensuring that all policies are meet and that customer service is the priority when on the sales floor. Leading all trainings and coaching with a see it say it attitude.