Bethany Hines
About
Bethany Hines is from New York, New York, United States. Bethany is currently Director, Creative Production Program Manager at TIAA, located in New York, New York, United States. Bethany also works as Author at Granny and Miss Stella, a job Bethany has held since Dec 2018. Another title Bethany currently holds is Adjunct Professor at The City University of New York.
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Bethany Hines's current jobs
• Serves as a subject matter expert in creative production with a high focus on analyzing brand performance, brand competitiveness, and product trends; Innovates concepts and strategies based on corporate goals • Oversees the entire creative production process, from ideation to execution including developing concepts, directing shoots, editing content, and managing the production team • Leads and coordinates strategic alignment across internal teams; Orchestrates persuasive pitches to execute ideas that effectively showcase TIAA's creative capabilities and industry expertise • Collaborates closely with internal stakeholders, such as the events, design, corporate real estate, and multimedia teams to understand their needs and develop creative solutions that meet their objectives • Partners with vendors and external agencies to develop innovative solutions for the company; Orchestrates and executes creative projects, managing budgets and timelines flawlessly • Leverages strategic partnerships and innovative marketing techniques to drive successful brand advertisement and event team integration, executing impactful campaigns and brand activations • Vigilantly upholds and enforces adherence to TIAA brand standards and guidelines • Displays exceptional leadership prowess in recruiting and cultivating a high-performing team of creative professionals, including writers, designers, and producers
I published my first children's book December 2018. Perfect for ages 3-8. Purchase link: https://www.amazon.com/Granny-Miss-Stella-Bethany-Hines/dp/1720245649