Betsy Rafferty MBA
About
Betsy Rafferty MBA is from Dublin, CA. Betsy is currently Founder, CEO at Bailey Had A Party.
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Betsy Rafferty MBA's current jobs
Created custom made tutu table skirt business utilizing www.ETSY.com while using social media advertising to increase brand awareness. Product used by TV Bachelorette star & appeared on www.People.com. Approached by Disney Blog Spoonful to be used in an article. • Sold over 10,000 items. • 7,000+ five-star customer service reviews & 4,300 admirers on www.Etsy.com and 9,000 on Facebook. • 33% repeat business. Meets tight deadlines & provides quick turnaround with last minute requests. • Increased traffic through SEO & developed new products to stay competitive. • Designed online marketing ads & business cards in Adobe Photoshop. Tracked ROI from 6 different ads. • Manages large database of customer information including order dates, event date needed & material colors. • Utilizes Google Analytics to measure online traffic, patterns & key search terms. • Streamlines financial data, accounting & taxes through GoDaddy’s Outright bookkeeping program. • Coordinates shipping & tracking with USPS informing customers of ETAs. • Manages an average of $5k worth of material inventory.