Brent Van Wieringen
About
Brent Van Wieringen is from Greater Seattle Area. Brent works in the following industries: "Computer Software", "Internet", "Information Technology & Services", "Venture Capital & Private Equity", "Retail", "Real Estate", and "Wireless". Brent is currently Director, User Experience at Best Buy. In Brent's previous role as a Associate Director, User Experience at Best Buy, Brent worked in Seattle, Washington until Apr 2019. Prior to joining Best Buy, Brent was a Design Co-founder at CityBldr and held the position of Design Co-founder at Seattle, Washington. Prior to that, Brent was a Director of User Experience at PitchBook Data, based in Seattle from Oct 2015 to Jun 2016. Brent started working as Director of Product Design & User Experience at INRIX in Kirkland, WA in Nov 2013. From Dec 2001 to Nov 2013, Brent was Product Design and User Experience Consultant at Independent, based in Greater Seattle Area. Prior to that, Brent was a Director of Design at Medio Systems (Acquired by Nokia Here), based in Greater Seattle Area from Jun 2007 to Aug 2012. Brent started working as Mobile Product Design Consultant at Microsoft in Greater Seattle Area in Aug 2006.
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Brent Van Wieringen's current jobs
I lead Retail Mobile Apps, Mixed reality, Voice, Conversational AI, Ad Technology and Health Experience Design teams.
Brent Van Wieringen's past jobs
We build smart cities.
SAAS-based research platform that global private equity, venture capital and M&A markets use to make efficient strategic informed business decisions. Product ● Built a new design language with shared assets library across web and mobile platforms to optimize for efficiency and consistency in the design process. Resulting in a speed increase for designing and testing new features ● Grew and led UX team from 5 to 11 across 9 months within a plan of consolidating existing resources, recruiting new talent to fill critical areas necessary for growth and expanding to include user research as a discipline ● Refactored design for data analytics platform based on responsive design principles ● Weekly testing for insights, concept validation, interaction model solutions and usability problems Business Growth ● Designed a new UX recruiting and interview process to improve efficiency, team and project fit, and better overall candidate experience during a rapid growth phase for the company
Directed design team to produce multi-screen experiences for an industry-leading provider of real-time transportation information, connected car services and analytics worldwide. Customers include Mercedes, BMW, Tesla, Jaguar, Ford and Volkswagen. Member of strategy team that shaped INRIX digital product and roadmap for next-generation, cross-platform digital experiences for automobile manufacturers and drivers globally. Product ● Within first 12 months used contextual computing, behavioral patterns and real time analytics to completely redesign the mobile predictive traffic application experiences, resulting in a 2 star to 4 star app rating, a safer driving experience, and more personalized UX ● Drove development of new onboard and mobile features by applying different data experiences for each major auto manufacturer’s use of INRIX proprietary next-gen telematics platform ● Oversaw weekly testing for insights, concept validation, interaction model solutions and usability problems including: In-car dash heads-up displays; head units; wearables and mobile phones Business Growth ● Participated in ideation, grooming and filing of patents company-wide ● Grew and led UX team from 2 to 7 across 18 months within a plan of consolidating existing resources, recruiting new talent to fill critical areas necessary for growth and expanding to include user research as a discipline
Clients included RealNetworks, Soariti, Relaborate, DatStat, Broek and Overhemmed, Urbankind, SnapIn, Serial Solutions, Microsoft, Payscale and Cequent. Consultative services included: user and market research, personas, usability testing, user experience, wireframing, site mapping, creative direction and product design consulting, internal and external team growth, mentoring and management, as an individual contributor and a manager. Specific Examples ● Urbankind (Next generation, event-driven wireless marketing platform): Redesigned CMS, notably adding defined-use cases for mobile product ● Datstat (Clinical and academic research platform): Built and managed an internal UX team formulating a product strategy to bring the platform to the cloud ● Microsoft: Mobile Product Design o UX and interaction design of Windows Mobile Local Search o Translated Windows Live Web mapping, driving directions and experience into functional specs for Windows Mobile and J2ME embedded clients
Mobile predictive analytics company that enabled companies including T-Mobile, Verizon and the maker of Angry Birds, Rovio, to make actionable decisions based on our platform's customer insights. Product ● Set creative direction and led UX, functional specs and prototypes for new mobile and web products/features and product demos ● Design lead for first-ever embedded On-Device Portal for a Tier1 U.S. carrier that included banner, interstitial and featured item advertising functionality using predictive analytics
Design Lead for User Experience and Interaction Design for Windows Mobile Local Search. Worked within a product management team translating the Windows Live Web mapping, driving directions and experience into functional specs for Windows Mobile and J2ME embedded clients.
First company to sell full, downloadable music tracks on mobile phones. Customers included BMG, Universal Music group and Warner Brothers. Product ● Designed and developed the UX for Melodeo Full Track Download Music Client which launched with Telefonica Moviles in Spain (20 million subscribers) and Rogers Wireless in Canada (5 million subscribers) ● Ideated and implemented concept, architecture and the launch of the Melodeo Mobilcast product ● Set creative direction for UX, functional specs and prototypes for new mobile products and features, product demos and the web
America Online acquired Tegic Communications, the maker of T9 Adaptive Text input, just prior to September 2001. Product ● Led UI for AOL Instant Messenger Embedded clients: Siemens, Samsung, Nokia and Motorola ● Business strategy and design lead for prototypes for monetization and integration of AOL Instant Messenger PC and mobile clients