Brian C Ferry

As Marketing Lead for both the East and Central regions, I have the responsibility of ensuring the uniform rollout of MarComms processes and quality standards across two-thirds of the United States. My area of responsibility covers more than 15 offices and nearly 800 colleagues. This is accomplished through comprehensive leadership of our Bid to Win and go/no-go processes, strategic partnerships with cost center and key client leaders, and cross-collaboration with teams focused on campaigns, events, market intelligence and internal communication, among others. Finally, I serve as a Marketing Subject Matter Expert across the United States for our Sustainability and Supplier Diversity service offerings. Working closely with US market leadership, we communicate the alignment of our company values with advisory service offerings that include Net Zero strategy and implementation, cost and carbon management, supplier inclusivity, building certification, business change management and corporate responsibility.