Brinn Sanders

Lead a new team at Instacart focused on accelerating consumer growth and adoption through strategic product partnerships with major F500 companies in Financial Services, Telco, Entertainment and major platform players like Google, Apple and Samsung. Read about some of our recent work below.

Led a team of business development professionals negotiating, implementing and managing strategic partnerships for our Riders & Drivers. My team was responsible for end to end strategy, negotiation and implementation of partnerships and works closely with our C-suite to develop partner strategy. Recent partnerships include work with major Payment Companies including FinTechs, Networks & Issuers as well as large platform players like Google, Apple & Amazon. See some our major partnership work below. Lyft went public in March 2019.

Leading a team of senior Account Executives focused on selling transportation solutions to employers to transport the people they care about - employees, partners, clients, patients, recruits, etc.. About Lyft Business Thousands of organizations partner with Lyft Business to move the people they care about—from employees and customers, to patients, travelers, and more. Together, we design transportation experiences and programs that drive your business forward, reward your people, and ultimately upgrade your experience. For more information on how you can harness the power of Lyft’s nationwide network of drivers and transportation management tools, please visit: https://www.lyftbusiness.com

Working with the top mobile gaming and consumer apps on Twitter to drive user acquisition and re-engagement.

-Executed 50+ co-marketing and integration deals with partners like Google, AMEX, SBA and Shopify 
 -Planned and executed all paid acquisition campaigns for NA and APAC including SEM, Display, and Social - 
decreased CPA by 40% over 6 months and increased acquisitions by two-fold 
 -Responsible for launch strategy for SMB APAC (AU, NZ, SG) and SMB Canada – included working with cross- 
functional stakeholders from Eng, Legal, Ads Policy and Ad Ops -Generated $1M in revenue for faster than any other regional launch

-Managed a team of Account Managers who had clients in Central & East Coast Markets -Managed Client Relationships for all West Coast Markets -Conducted sales training for all new AM's to our team

-Collaborating with a high volume of merchants to understand their needs and create highly effective and individualized campaigns -Manage expectations internally and externally to create clear communication flows -Working to further develop and strengthen positive relationships with our merchants through integrated internal relationships with finance, content and sales -Internally mentor other AM's @zozi!

- Managed over $2M/year in client accounts, including billing, daily client communications, and final deliverables - Management and oversight of B2B and B2C interactions - Developed business and sales strategy for West Coast commercial markets - Identified new business opportunities with specific focus on the Los Angeles and Pacific Northwest markets - Trained and expanded sales networks in the Pacific Northwest and Texas - Managed re-design of all web-based materials including website, blog, and SEO campaign - Managed and grew online content for website and email-based marketing - Oversaw development and handled design of all new and existing marketing collateral for print and web

 Contract Designer for launch of multi-million dollar ecommerce website  Worked with quick delivery timelines, executed multi-product pages of ecommerce site for web launch  Required timely and proficient use of Photoshop and Illustrator

 Coordinated visual displays and weekly change outs  Reorganization of overall store direction based on current trends and items we wanted to push for sell-through  Reached Dragonfly sales (over $1k on an individual sale) bi-weekly

 Developed collateral and brand identity for Lincoln Leopard Productions--a boutique music and documentary film production house  Designed portfolio sites for Lincoln Leopard and numerous external LT Creative clients  Coordinated design team that produced numerous brochures and identity packages for multiple Seattle-based clients

 Provided 2D design assistance for a 3D animation studio, clients included Nike & T-Mobile  Supported staff with back-end Photoshop work for various campaigns for print, web, and TV  Formulated new employee handbook and operating procedures while assisting with daily administrative duties for a small office  Lead re-design of internal business identity and marketing collateral