Cassandra Bennett
About
Cassandra Bennett is from Carrollton, Texas, United States. Cassandra is currently Marketing Director | Corporations Vertical at Blackbaud. Cassandra also works as Director of Marketing at YourCause, a job Cassandra has held since Dec 2015. In Cassandra's previous role as a Marketing Communications Manager at YourCause.com, Cassandra worked in Dallas/Fort Worth Area until Dec 2015. Prior to joining YourCause.com, Cassandra was a Vice President of Marketing at Pursuant and held the position of Vice President of Marketing at Dallas/Fort Worth Area. Prior to that, Cassandra was a Marketing Director at Pursuant, based in Dallas/Fort Worth Area from Mar 2012 to Jul 2012. Cassandra started working as Sr Marketing Manager at Pursuant in Dallas/Fort Worth Area in Aug 2011. From Sep 2010 to Jul 2011, Cassandra was Digital Account Manager at Epsilon, based in Dallas/Fort Worth Area. Prior to that, Cassandra was a Sr Marketing Manager at InterCall from Jul 2005 to Aug 2010. Cassandra started working as Marketing Campaign Coordinator at ConferenceCall.com in Aug 2002.
You can find Cassandra Bennett's email at finalscout.com. FinalScout is a professional database with business professional profiles and company profiles.
Cassandra Bennett's current jobs
Cassandra Bennett's past jobs
Responsible for client experience in campaign strategy, behavioral segmentation and database modeling, goal is to assist nonprofit organizations in finding a fundraising solution that will make their vision a success.
Manage digital strategy and relationship building for major Pharmaceutical clients while following strict legal regulations. Responsible for email promotion strategy development, analysis, expansion, collaboration and vendor relationships while exceeding industry campaign performance.
Created and fostered a revenue-driven culture amongst the sales and marketing teams. Developed and launched lead generation programs to support sales team including referral programs, telemarketing and direct email campaigns. Created comprehensive Channel Marketing Program including custom intranet, support materials, on-site trainings, promotions and formal launch.
Supported tactical execution of industry trade shows, customer events, direct mail, sales support and other general marketing communication programs.