Claudia Pascual Roura
About
Claudia Pascual Roura is from Barcelona, Catalonia, Spain. Claudia Pascual works in the following industries: "Apparel & Fashion". Claudia Pascual is currently Footwear Purchasing Manager at Castañer 1927. In Claudia Pascual's previous role as a Footwear Designer & Creative Director at Pölka Shoes, Claudia Pascual worked in Barcelona until Oct 2021. Prior to joining Pölka Shoes, Claudia Pascual was a Digital Marketing at Match Mode and held the position of Digital Marketing at Barcelona . Prior to that, Claudia Pascual was a UX UO Designer at GoldenSpear, LLC, based in Barcelona Area, Spain from Feb 2018 to May 2018. Claudia Pascual started working as Cultural Exchange at Washington, DC USA in Feb 2017. From Apr 2016 to Sep 2016, Claudia Pascual was Accounting at Geox, based in Barcelona.
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Claudia Pascual Roura's current jobs
Claudia Pascual Roura's past jobs
Design and develop women's shoes (AW, SS & special capsule collections) from the most creative part (trends, design and forms) to the administrative part (sales analysis, costs ...) and finally the more technical aspects, closely following the prototype phase in collaboration with factories and suppliers as well as taking care of the execution, production control, validation of adjustments and finishes. Responsible for the artistic and creative direction of the company. Creating, organizing and participating in photographic sessions, reinforcing the image of the brand following the values and objectives, unifying the message in a creative, sensitive and direct way, developing and conceptualizing the aesthetic and visual strategy of different projects creating thoughtful content.
Develop a marketing strategy through inbound marketing. Create and execute lead generation strategies through social media, email marketing, and newsletters. Digital content strategy to optimize the SEO positioning in the blog and website. Analysis, periodic reports and mediation of the results. Market research, price and competition. Design of Promotional Actions and Loyalty of B2B clients. Supervision and monitoring online and offline projects in its different phases. Manage a Marketplace on line using WordPress. Selection of companies and professional profiles that become part of the Marketplace community.
Artificial Intelligence Fashion Startup with offices in Barcelona and California. Collaborate with a team to test, train, and diagnose fashion artificial intelligence technology. Creation of Outfit looks. Identification of fashion trends. Business Development. Research and analyze the market. Collaborate with a creative team to develop the fashion app Design.
Registration, control, analysis and reconciliation of different accounting accounts. Bank reconciliation. Preparation of taxes (quarterly, monthly, yearly).