Dan Bourgault

The FRONTdoor Collective (FDC) has created the first micro-last mile delivery network with the capacity to cover 90% of residences and businesses in the US and Canada. We take great pride in building tools and processes that address the most important pain points in last mile delivery — safety, costs, capacity, timeliness, and flexibility. The collective experience of FedEx, Walmart, Instacart, XPO, Amazon and the US Military built The FRONTdoor Collective to solve the fundamental challenges in last mile delivery. We treat every package as if it were going to our own FRONTdoor!

Currently leading the national sales division in all aspects including: building sales org structure, hiring key talent, CRM development, best-in-class business intelligence analytics, strategic goal planning and product development. Key responsibilities: ○ Work closely with product team to develop and monetize advertising programs across Instacart and grocery retailers mobile and desktop delivery services ○ Program relationships extended across 200+ grocery retailers including Whole Foods, Kroger, HEB, Publix, Wegmans, CVS, Albertsons, Sprouts, ○ Built from the ground up to lead international(US and. Canada) sales team ○ Established and maximized revenue streams by more than 48x over the last three years ○ Developed network of over 2000 client partnerships in less than three years with CPG, agencies, brokers, and analytics companies ○ Launched Instacart Analytics tools utilizing third party and Tableau platforms. ○ Led effort to develop Sales Operations, CRM and bonus compensation plan Product launches to date: Instacart Coupons - redemption based coupon platform considered one of the most efficient in the industry Free Delivery campaign National Sampling and Insert program Co-branded Totes Hero Billboard in Aisles and Departments - digital end of cap display media opportunity Preferred Product Placement - SEARCH based keyword targeting platform similar to Adwords. Social Media campaigns - Facebook, instagram, Google Every day, we solve incredibly hard problems to create an experience for our customers that is nothing short of magical. We are located in San Francisco, and well-funded by some of the greatest investors in the world, like Sequoia Capital, Khosla Ventures, Andreesen Horowitz, SV Angel, and Y Combinator. Check out www.instacart.com/locations to see our delivery coverage maps.

• Responsible for developing company’s product expansion for all vertical channels: CPG, restaurants, specialty retail, finance, travel, and entertainment • Key project leader and co-architect in developing and launching several new products to build retail omni-channel strategy (in-store and ecommerce): o Cardlink IQ – loading offers directly onto credit and debit cards with AMEX, Visa, and MC for mobile payments in-store or online o Site2Store mobile program – print and mobile offer solution for driving in-store sales o Coupon media and sponsorships – advertising media with unique sponsorship features and exposure for standard rates and programmatic programs • Built and led national sales team, driving digital promotions for CPG, restaurant and specialty retailers. • Trained team to be experts in driving mobile, online and in-store revenue for retailers and CPG brands, working directly with clients, media agencies, and affiliate networks (CJ, Linkshare, eBay Enterprise, Impact Radius) • Led national sales team in exceeding revenue, growing by over 10x for last 3 years • Sales team focused on selling national and local online and mobile media and promotional programs for retailers and CPG brands, working directly with clients, media agencies, and affiliate networks (CJ, Linkshare, eBay Enterprise, Impact Radius) • Work closely with Product Development team to design strategy and marketing for new products • Member of Sales Executive Team working to develop processes and protocol for improving sales organization including development of CRM solution (Salesforce) and client data analytics reporting tools.

Eastwest has been one of the most consistently strategic, innovative and creative independent CPG shopper marketing firms in the industry. Eastwest specializes in traditional, social, and experiential with a strong focus on new medias(online, mobile, and DOOH). Key categories we specialize in are alcohol, CPG, entertainment and travel. Past and current clients include Post, Reckitt Benckiser, Kraft, Perdue, Warner Bros., Universal, InBev, Diageo, Howard Johnson, Travelodge The agency’s shopper marketing expertise is incomparable in assessing and addressing the individual needs of the brand, the retailer and the shopper to stimulate purchase where their interests intersect…in-store at the critical point of decision.

Ran the national sales team focusing on ad sales to CPG brands in the shopper marketing environment. Worked with executive team to determine new business opportunities. We have the largest digital ad network in the world including Walmart, Sam's Club, Costco, Best Buy, Fry's, Fred Meyer, Supervalu, Shoprite, Jewel Osco, Shaw's. We also recently added two of the best networks in the space: Target Channel Red and indoorDirect, which is the premier full sight sound and motion network in quick service restaurants. 6,400 stores generating 300 million viewers every 4 weeks. National team sales revenue exceeded $140M

Head of sales and business development for NBC Everywhere - the first ever digital place based network for all of NBC. Key responsibilities included driving revenue and developing key partnerships for growth of the business with all national CPG, financial, and retail clients including Proctor & Gamble, Kraft, Johnson & Johnson, Walmart, Target, GM, GE, Chase, Bank of America, etc

Responsible for developing multiple year partnerships integrating as many assets as possible which includes TV, motion pictures, home entertainment, and theme parks. Deals include cash fees and marketing and media support. Also responsible for developing new opportunities for incremental revenue. Clients included GM, Volkswagen, Coca Cola, Nestle Waters, MasterCard, Chase, American Express, Kodak, Nestle Foods and confections, Gallo, Proctor & Gamble, Kraft, General Mills, Hasbro, Hershey's, Mattel

I handled temporary and permanent sponsorship opportunities for Eastman Kodak Entertainment Division located in Hollywood, CA. The postion required evaluating and negotiating sponsorships that could develop a revenue stream back to Kodak's new digital business units. Sponsorship relationships included, the Oscars, SAG Awards, NASCAR Las Vegas Motor Speedway, Hollywood and Vine, Universal and Disney Theme Parks. Warner Bros. stores, Disney Stores, Club Disney and several theatrical releases tied to Kodak's film stock relationship.

Managed national sales events on Universal Studios Hollywood property for sponsors and clients that included Kodak, Coca Cola, Nestle, Microsoft, EarthLink, Kraft, NBC, World Cup 1994