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Daniel Yoo

Vice President of Manufacturing @ Pro Farms CA | Extraction Technology, Product Development, Brand Strategy
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Email: ****o@profarms.farm
LinkedIn: Daniel Yoo
Location: Merced, California, United States
Current employer:
Pro Farms CA
Current title:
Vice President of Manufacturing
Last updated: 27/08/2026 03:00 AM
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About

Daniel Yoo is from Merced, California, United States. Daniel is currently Vice President of Manufacturing at Pro Farms CA, located in Merced, CA. Daniel also works as Account Executive at SunSmoke, a job Daniel has held since Aug 2022. Another title Daniel currently holds is Founder at Kaizen Extracts. In Daniel's previous role as a Vice President at Lowell Farms Inc., Daniel worked in Salinas, California, United States until Sep 2022. Prior to joining Lowell Farms Inc., Daniel was a Cheif Operations Officer at Pharmers Manufacturing and held the position of Cheif Operations Officer at Watsonville, California, United States. Prior to that, Daniel was a Owner operator at Santa Cruz Skunkworks, based in Santa Cruz, California, United States from Sep 2009 to Dec 2014. Daniel started working as Manager at Trader Joe's in United States in Jan 2004. From Jan 2001 to Jan 2003, Daniel was Sales Manager at The Scotts Miracle-Gro Company. Prior to that, Daniel was a Instructor at Hans Hedemann Surf School, based in Waikiki from Mar 1999 to Sep 2001. Daniel started working as Sales Manager at Notrh Shore Underground in California, United States in Jan 1996.

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Daniel Yoo's current jobs
Company: Pro Farms CA
Title: Vice President of Manufacturing
Period: Aug 2022 - Present (4 years, 1 month)
Location: Merced, CA

Areas of Expertise Extraction Technology & R&D Co-developer of NitroZen, a proprietary cold terpene solventless extraction technology. Deep technical experience across hydrocarbon, solventless, and emerging extraction methods. Available for process development, technology evaluation, equipment selection, and extraction R&D engagements. Concentrate & Product Development Built and launched concentrate, vape, tincture, and topical lines under multiple brands (Kaizen, Almora, SunSmoke). Available for full product line development from formulation through packaging, lab testing, and go-to-market. Cannabis Brand Strategy & Positioning Founded a brand that survived two acquisitions and a reacquisition. Helped develop brands at multiple operating partners. Available for brand strategy, positioning, naming, relaunch planning, and brand recovery. Manufacturing Operations & Facility Setup Ran a licensed cannabis manufacturing facility through ownership transition and scale. Available for facility setup, SOP development, workflow design, team structure, and operational turnaround. Quality Assurance, Lab Testing & Compliance Helped pioneer the “100ppm Or Under” residual solvent standard and was an early adopter of voluntary third-party lab testing. Available for QA program design, lab partnership setup, COA review processes, and compliance system buildout. M&A and Brand Acquisition Advisory Lived the full cycle: founder, acquired company, departing operator, and reacquiring founder. Available to advise founders on acquisition readiness, integration, post-deal operations, and — when the time comes — buying a brand back. Founder & Operator Mentorship Available for ongoing advisory relationships with cannabis founders and operators navigating growth, partnership decisions, and the harder moments that don’t make the press release. Engagement Formats • One-time strategy sessions and assessments • Project-based engagements (product development, facility setup, brand relaunch)

Company: SunSmoke
Title: Account Executive
Period: Aug 2022 - Present (4 years, 1 month)
Location: Santa Barbara-Santa Maria Area
Company: Kaizen Extracts
Title: Founder
Period: Jan 2014 - Present (12 years, 8 months)
Location: Santa Cruz, California, United States
Daniel Yoo's past jobs
Title: Vice President
Period: Apr 2019 - Sep 2022 (3 years, 5 months)
Location: Salinas, California, United States
Company: Pharmers Manufacturing
Title: Cheif Operations Officer
Period: Jan 2017 - Apr 2019 (2 years, 3 months)
Location: Watsonville, California, United States
Company: Santa Cruz Skunkworks
Title: Owner operator
Period: Sep 2009 - Dec 2014 (5 years, 3 months)
Location: Santa Cruz, California, United States

Owner of cultivation facilities in Santa Cruz,Ca . Supplier of high quality indoor cannabis to top dispensaries. 30 years of cannabis experience.

Company: Trader Joe's
Title: Manager
Period: Jan 2004 - Jun 2006 (2 years, 5 months)
Location: United States
Company: The Scotts Miracle-Gro Company
Title: Sales Manager
Period: Jan 2001 - Jan 2003 (2 years)
Company: Hans Hedemann Surf School
Title: Instructor
Period: Mar 1999 - Sep 2001 (2 years, 6 months)
Location: Waikiki
Company: Notrh Shore Underground
Title: Sales Manager
Period: Jan 1996 - Nov 1998 (2 years, 10 months)
Location: California, United States
Daniel Yoo's education
30 plus years of cannabis experience
10,000+ hours of cannabis master program
1995 - Present
Daniel Yoo's top skills
Solventless Presentations Business Management Communication Organization Skills Market Planning Lean Processes Genetics Critical Thinking Thinking Skills Indoor cultivation Key Performance Indicators Problem Solving Manufacturing Operations Solvent Extraction Manufacturing Process Improvement Written Communication General Management Customer Service Capacity Analysis
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