David E Rubio
About
David E Rubio is from Berlin Metropolitan Area. David is currently Senior People Manager, Analytics & Engagement at Latana Brand Tracking, located in Berlin, Berlin, Germany.
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David E Rubio's current jobs
Latana is an AI-powered brand tracking tool that helps brands make better marketing decisions by delivering world-class, scalable insights. We use an advanced algorithm to accurately track consumer perception across more than 100 countries and 1000s of target audiences worldwide. Latana is at the forefront of brand tracking, unraveling one of the least understood areas of marketing so you don't have to. Responsibilities: ▸ Setting up the People Analytics function by building and maintaining dashboards, integration of multiple data sources and platforms (eg. surveys, HRIS data), data analysis and interpretation, and automation of data-flows and processes. Tools: SQL, Python, Databox, Google Sheets, Google Query Language. ▸ Measuring company wide engagement with surveys, quantitative and qualitative research and analysis, and insights reporting to the leadership team. ▸ Defining people OKRs/KPIs/metrics to generate impact across the organisation. ▸ Internal feedback processes and company-wide engagement initiatives.