David Ponce
About
David Ponce is from Carlsbad, California, United States. David works in the following industries: "Consumer Goods", "Retail", "Utilities", and "Sporting Goods". David is currently Sales Development Manager at OGIO, Inc., located in Carlsbad, California, United States. In David's previous role as a National Accounts at OGIO International, David worked in Carlsbad, CA until Feb 2020. Prior to joining OGIO International, David was a Manager, National Accounts at Callaway Golf and held the position of Manager, National Accounts at Toronto, Canada Area. Prior to that, David was a National Account Representative at Callaway Golf, based in Carlsbad, CA from Jul 2013 to Apr 2016. David started working as Associate Category Manager at Target in Carlsbad, CA in Nov 2013. From Oct 2010 to Jun 2013, David was Lead, Sales Operations - Strategic Accounts at Callaway Golf, based in Carlsbad, CA. Prior to that, David was a National Accounts Sales Operations Rep. at Callaway Golf, based in Carlsbad, CA from Jun 2008 to Oct 2010. David started working as Internship at San Diego County Water Authority in Greater San Diego Area in Jan 2006.
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David Ponce's current jobs
David Ponce's past jobs
• Manage a book of over $26M in business across multiple accounts and deliver 100% (or more) to budgeted targets • Develop retail assortment strategies that focus on growing the sell-thru of both hard-lines and consumables • Turn POS data into insights that are used to drive sales and support forecasts recommendations • Work cross-functionally to identify opportunities in the sales plan and make adjustments to sales strategies • Create account specific marketing programs around new product launches and holidays • Maximize our profitability and grow sales across our entire product portfolio • Leverage Category Management team to help identify quick wins; replenishment, in-stock rates, assortment recommendations, etc. • Collaborate with accounts to develop a product strategy that grows market share and brand strength
• Helped grow a $37M account to a $45M with (no additional store growth) by working with the Category Management team and utilizing sell-thru data to help drive incremental sales; identify and reduce out of stocks; provide sales opportunities based on seasonality; and review proper lifecycle planning • Identify and maximize strategic opportunities to drive sales and profitability • Coordinate new product launches; provide SKU set up and delivery logistics • Provide launch assortment recommendations based on POS data • Utilize background in operations to properly plan sales strategies based on operation capabilities • Responsible for cultivating relationships with key customers to help drive sales, achieve top line objectives, and increase market share • Present monthly forecast adjustments based on consumer buying trends
-Assist in the planning and organization of public outreach events -Provide the public with information regarding ‘20 Gallon Challenge‘ -Organize and establish a database of small business contractors -Make edits and updates to the SDCWA website -Review media regarding water conservation on blogs, forums, news outlets, and social networks