Devesh C

• Working with the Director on conceptualizing positioning for new solution/services or products and offering. Creating digital campaigns developing unique strategies based on targeting. • Creating & designing a communication plan which includes content, value prop, marketing supportive collaterals to get the positioning to the target audience. • Conceptualizing & building creative for Website, brochures, case studies, presentations, banners, internal & external newsletters, internal magazines, white papers. • Managing & coordinating with internal design team/agencies for creative. • Being a SPOC between the HOD Operations & creative agencies to get the creative timely done. Also, evaluating agencies, negotiating contracts & looking after vendor invoices & payments. • Defining creative briefings for the team and being accountable for executing and delivering projects on time for various creative with agencies as per strategy defined. • Managing printing and marketing sourcing vendors for various marketing projects. • PR for Infinx • Heading Marketing Research