Doney Alex
About
Doney Alex is from Bengaluru, Karnataka, India. Doney is currently Associate Director of AI , Applied Science at Best Buy™ India, located in Bengaluru, Karnataka, India. Doney also works as Principal ML Scientist at Nykaa, a job Doney has held since Jan 2022. Another title Doney currently holds is Lead Data Scientist at ShareChat.
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Doney Alex's current jobs
Developed and deployed advanced recommendation and personalization systems enhancing user engagement and driving revenue growth. Lead Ad-Tech initiatives, building advanced ML- powered systems for banner and product listing ads, improving CTR, revenue per impression, and campaign ROI. Designed and deployed advanced ranking algorithms, pacing strategies, and auto-bidding frameworks to optimize ad performance and budget utilisation.
Solved diverse set of problems in AdTech like clicks - cost prediction, Reserve Price Optimization etc. Worked on understanding the content in the form of millions of images and videos in 16 Indian languages using deep learning.
Development of Video codecs for ARM platform. Some of the video codecs implemented are integrated into the AOSP(Android Open Source Project) code base and released as a part of android OS. Design and development of Imaging Algorithms for ARM platform. Contributed to Lowlight Imaging, Selfie-HDR etc.