Elena Rybakova

Account Manager at Marketing Department • Together with the team, she developed and presented a digital communication strategy for the brands Pit Prodact, Aftershokz, Aperol Spritz, which increased brand awareness by 2.5 times among consumers and increased coverage of the new target audience by 30%. • Developed a communication strategy for the unique Plateau project about the artists of the two capitals: Moscow and London "firsthand". Increased reach of potential audience by 100% of the forecast. https://www.youtube.com/channel/UCDaCtF_hMUL6ELdOoaiHi2g • Implemented, as part of the content strategy of the Deshoulieres brand in Russia, an exhibition of Limoges porcelain in the VAUXHALL building together with partners and sponsors. Brand awareness increased by 70%, a new target audience of the brand appeared thanks to the guests and participants of the Voice of Children project and the Beautiful ballerina of the Bolshoi Theater Evgenia Obraztsova. https://www.youtube.com/watch?v=JlfwrBD7zoI • Increased female target audience for the polly-house.ru website. She transformed the content strategy, formed a new customer focus based on the classification of the needs of the target audience. • I am creating and producing youtube channel AstraKarma2022 about music and art on a certain topic - complex relationships that stretch in complex patterns of gender from 5-6-7-8-9 knees. And now, if you are tired of living in relationships “in a circle” of generations, Astrakarma2022 gives its answer to a difficult question through music and art. (https://www.youtube.com/channel/UCCj3c_FVdNglm1BnRgiL4Lg)