Elisabetta Amaini
About
Elisabetta Amaini is from 意大利 威尼托大区 维罗纳. Elisabetta works in the following industries: "市场营销与广告", "日用品", "管理咨询", "化学", and "信息技术和服务". Elisabetta is currently Project Leader at Globo giocattoli, located in Illasi, Veneto, Italy. Elisabetta also works as Marketing Consultant at Studio Amaini, a job Elisabetta has held since Jan 2015. In Elisabetta's previous role as a Service Marketing Manager at Globo giocattoli, Elisabetta worked in Illasi, Verona until Jul 2020. Prior to joining Globo giocattoli, Elisabetta was a Trade marketing and Sales Support at TENAX GROUP - Made in Italy and held the position of Trade marketing and Sales Support at Volargne, Verona. Prior to that, Elisabetta was a Marketing Manager at Profigest Srl, based in Verona Area, Italy from Jul 2015 to Jun 2016. Elisabetta started working as Marketing Manager at Brio Spa in Zevio - Verona- Italy in Aug 2011. From Apr 2010 to Apr 2011, Elisabetta was Health Communication - Marketing Consultant at Sprim, based in San Francisco USA. Prior to that, Elisabetta was a Marketing position at Proxys Verona S.r.l., based in Verona Area, Italy from Jan 2009 to Jan 2010. Elisabetta started working as Press Office at SGARAVATO SRL in Verona Area, Italy in Aug 2008.
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Elisabetta Amaini's current jobs
Corporate planning coordination (across the departments), BI reporting management and Business Plan development
• Studying company profile and operations to understand its marketing needs • Developing and implementing a marketing strategy according to objectives and budget • Analyzing margins and sales results for product lines, target and channel sales (marketing analytic) • Advise on branding, positioning, communications and other marketing issues • Write reports with suggestions for improvements and new ideas • Training work shop
Elisabetta Amaini's past jobs
Service Marketing Manager at a toy distribution company mainly in the Italian market (sales to Normal Trade and supermarkets channel). - Lean manager of product packaging: creation and management of the work plan (around 1000 annual references), priority management and related deadlines, working with purchasing and quality departments, Globo headquarters in China and Art Director - Trade Marketing: development projects supporting the sales network (Loyalty Programs, Promotions) - Data Analyst and Sales Control: sales report processing (only sell-in, IRI / Nielsen data do not exist in toys market) with marginality analysis in relation to the product and brand lines (purchase and sale price monitoring, reference rotations, nr of customers, ..) to support any decision about prices, criticality changes and to give indications to the buyers regarding new items to be searched for the following seasons; analysis of sales channels and individual customer results, sales results and related areas of expertise - Consumer service manager: coordination of activities, complaints reporting and identification of critical issues - Implementation of specific marketing plans (for new business opportunities) - Creation of new tools for the study of market trends: consumer focus groups, work shops with sales areas, tools for prices collecting and competition products
Trade Marketing and Sales Support at Tenax Spa, chemical producer company for bonding, industrial working, cleaning and other surface treatments in marble, ceramic and quartz sector. Tenax Spa is the connection between production and global markets (11 Hubs). Activities • To create, plan, realize, in collaboration with Communication and Product Manager, the Support activities to trade and Sales, including sales materials • To organize events and exposition fairs in local territory's hub (Asia, Africa, America, Europe) • To develop and produce reporting Instruments for sales teams, based on marketing intelligence dates and BI • To support the Marketing Manager in the development of the plan and the marketing and communication budget
In the renewable sector, Profigest Srl is a company that provides professional services, as marketing, to the other companies of the group (SEI Holding Srl). The focus on this new growing market is on the realization of new projects and products as biomass cogeneration technologies. My specific role is to realize business plans, all the communication materials who are required on the sell process, and to support in all the business tasks in the strategic processes for each project. This start-up and its related companies have been closed for economic problems in June 2016.
Head of marketing department at Brio Spa, that produces and markets in Europe only and exclusively organically food, especially grown fruit and vegetables. Here below my specific tasks. - Communication and corporate image: group exhibitions and corporate events, press office, marketing product (labels, packaging, etc), development communication material (social report, company brochures, company website and various) - Trade marketing: organize activities in-store (communication in store, organization of activities tastings, test entry for new products) - Sales and development: business plan & sales strategy development with data analysis in accordance with the Sales Manager (market analysis and detection prices, promotional results, analysis results and turnover of profit margin customers and sales channels, ..), clients visits. - Realization and implementation of new products line and brand development - Implementation of international funding projects (from EU Agriculture) - Supervision of local activities and analysis of assortment of direct stores
Marketing consultant and project manager. Idealization and realization of marketing projects with a focus on the issue of health for clients such as Kraft, Kelloggs, Danone, Nestle, Seb Groupe, Revlon, Dove.
Marketing and Sales for Atelier98, a store software in fashion sector.
Press office, communication and promotion trainee.