Erin Farley

• Write live segments on day of air news by conducting research, pre-interviews and creating graphics to engage viewers • Crash produce spots and open of show by rewriting copy on the fly and managing multiple editors • Field produce and coordinate interviews and tape spots with full crew for live air, experience with travel • Served as Co-Producer for the 2020 Trump Town Hall with Savannah Guthrie during the historic election • Compile research notes to produce end of year pieces on politics and one-year anniversary of the Coronavirus Pandemic • Created and served as head producer for TODAY’s Food Drive, managing multiple field shoots across the country • Book guests and pitch series ideas for network including TODAY’s exclusive look at NY’s first mobile prostate screening unit • Use DSLR to shoot interviews and behind-the-scenes footage for packages like TODAY’s Halloween Show • Collaborate with digital and affiliate teams to highlight best soundbites, segments have reached number one on TODAY.com • Mentor younger staff in the field, studio and virtually by teaching foundations of producing • Work with Legal and Standards team to review sensitive material • Launched the iconic Smucker’s Birthday segment in NYC helping to bring it to TODAY.com and solely produce weekly piece ** 2021 News and Documentary Emmy Award for Outstanding Live Interview ** 2020 Daytime Emmy Award for Outstanding Morning Program

• Crash produce the first piece of video millions of viewers see each morning, the TODAY show’s main open. • Write and produce the 8am open in less than two hours, adjusting video and copy on the fly when breaking news happens • Produced five shark attack survivors by training each one for on-camera interview and briefing talent on talking points • Wrote and crash produced political spots while working in Washington, D.C. Bureau • Assisted in interview with survivors of Charleston Church Shooting about their message of forgiveness

• Wrote and produced breaking news spots in less than two hours on stories including the Port Authority Bombing and Wicked Weather • Wrote notes and questions for interviews with guests on a wide range of breaking news topics and produce correspondents’ cross-talks • Pitched stories, track down and book guests, and conduct all overnight interviews for major stories including the Bali Volcano Eruption • Worked with correspondents on last minute research, fixes to spots and take in their track for day of air stories • Wrote teases and overnight note for all NBC affiliates and served as primary contact for the stations

• Assisted Associate Director in control room while managing all times for show and last-minute changes to rundown • Oversaw three production associates and created monthly schedule

• Coordinated, produced and rough cut all elements for live segments using Avid NewsCutter • Responsible for making editorial decisions regarding footage use and shot choice

• Acted as a liaison between NBCUniversal and the general public by conducting studio tours • Coordinated audiences and booked tickets for NBCUniversal shows including Saturday Night Live, The Tonight Show Starring Jimmy Fallon, Late Night with Seth Meyers, and The Meredith Vieira Show The Last Word with Lawrence O'Donnell • Assisted in time-sensitive research, including tracking down a police officer for comment minutes before going live • Booked reputable guests for the show by communicating with them through social media to get contact information • Responsible for the travel arrangements of guests and served as point person for all hit times • Provided MSNBC Media Relations team with summary and description of daily news headlines for the broadcast • Created iNews guest rundown, pitched story ideas in daily meetings and conducted Man on the Street interviews Executive Assistant – Page Mini Assignment • Managed Outlook calendar, reconciled expense reports, coordinated catering and handled heavy call volume • Assistant to the SVP and VP of Client Solutions

• Worked as a field producer by conducting interviews and gathering information • Wrote local stories, ranging from soft-to-hard news, for the morning newscast • This is an NBC Owned Television Station

• Received an Assistant Producing credit in the Billings Survivor Crash episode • Provided support to producers by logging interviews and b-roll as well as highlighted the best shots or quotes • Assisted in writing and editing a web exclusive package for a Keith Morrison story that appeared on the Dateline website • Discovered a story that was approved by senior producers about a woman who killed her husband

• Featured on a CNN International show with Jonathan Mann in the A block for Boston Marathon bombing standup. • Reported other breaking news stories picked up by CNN for its iReport section. • Chosen as a featured iReporter in July. • Covered through video, blogging, and still-pictures the Boston Marathon bombing, Snow Storm Nemo, James Gandolfini’s death, the aftermath of the Seaside Park, NJ fire, and the Danvers High School murder.

• Conducted hour long tours of Emerson College and served as an Ambassador for the college at events.

• Utilized Twitter to discover and confirm the identity of a victim for the evening newscast • Answered phones and viewer tip line to gather and then pitch story ideas to assignment editors • Experience with multitasking and working with strict deadlines • This is an NBC Affiliate

• Increased viewership for the Huffington Post blog by regularly using all social media platforms

• Wrote a package about the need for tourism at the New Jersey shore that aired, without edit, on the newscast • Assisted field crew by editing packages with Final Cut Pro and conducting interviews with witnesses

• Produced a package capturing college student reactions to the Boston Marathon bombings for the television network. • Aired on both television and the internet to over 750 college and university campuses. • Featured on Logo TV and VH1.com