Gary Heimann

• Utilizes effective sales techniques to merchandise, promoter and increase the sale of Lottery products, including, but not limited to, instant tickets, on-line games and the Lottery merchandising program. • Provides, places, and updates point-of-sale materials, including, but not limited to maintenance of the play station and placement of dispensers. • Communicates positive and current information of the Lottery and its products to retailers. • Provides training, guidance to and participates with retailers in effective methods for increasing ticket sales and integrating into core product sales. • Identifies, contacts and recruits potential retailers. • Assists potential retailers in completing and submitting applications and collects application fees. • Analyzes individual retailer sales, recommends improvement to the retailer to increase sales and establishes goals with the retailers. • Explains Lottery policy and procedures to Lottery retailers, potential retailers and others, as appropriate. • Educates retailers and others on programs supported by the Lottery. • Performs retailer terminations as needed and/or directed. • Represents the Department in events, presentations and public speaking as assigned. • Participates in Sales Events, as well as plans, structures, explains and implements statewide and retailer specific promotions, which may include set-up and breakdown of promotional props, display items, and equipment weighing up to 50 pounds. • Resolves issues with Lottery retailers and players regarding Lottery sales, tickets and supplies distribution. • Resolves issues relating to retailer’s licensing. • Maintains ongoing communication with district management regarding issues and concerns as they arise in the assigned territory. • Attend meetings, trainings and seminars as directed by management. New responsibilities. ADA compliance issues and all retailers within my area.