Gauri Patekar

Designing experiences for asset management client services

• Collaborated within Scrum teams which included product owners, business stakeholders, data and development teams in a fast-paced agile environment to define and refine business requirements. • Created user-centered designs for AIG’s Life and retirement services which include web-based and mobile and applications such as SponsorFIT-valic etc. • Designed wireframes, low-fidelity, and high-fidelity mock-ups and prototypes using Sketch and Invision to convey design decisions across teams to launch digital products. • Facilitated usability tests during customer experience immersion events to get early feedback from the users and re-iterate on solutions. • Facilitated Design Thinking cohorts, creative collaboration workshops, and roundtables to promote the importance of user-centered design among other disciplines across AIG • Maintained the design system to help grow adoption within the organization

Provided usability and design services to Indiana state entrepreneurs and local businesses

Final year capstone project at Indiana University- Partner company: GravityDrive 📌Brief Description about the Partner Company • GravityDrive is a user experience consulting company providing UX research, design, evaluation, and support services to help build better experiences. • As a part of our final year capstone project, our team (of 3 members) has partnered with GravityDrive to to deliver a minimum viable product (MVP) [ a web based platform ] that would help managers and members using co-working spaces: - To manage the co-working space and interact within it conveniently - To foster professional, personal, business growth 📌 My key role and responsibilities • Conceptualized, designed and delivered a web based co-working space management application to enhance the co-working experience of members and simplify the daily operations of managers at co-working spaces • Led the team to conduct extensive user research by facilitating field studies across 9 co-working spaces in Indiana to empathize with user’s needs and pain-points • Analyzed and interpreted research to inform our designs by creating customer flows, journey maps, and wireframes • Led cross-functional brainstorms, discussions, and design reviews with the team to understand, identify, and take on complex business requirements and user needs • Designed and delivered wireframes, mockups, and prototypes to validate design decisions • Led the usability testing across 9 co-working spaces to validate the acceptance of the MVP by calculating an SUS score

📌Brief Overview • I have been working with Dr. Robert Skipworth Comer since August 2017 for Indiana University's COMET lab ( https://comet.soic.iupui.edu/ ) • While working for the COMET lab as an interaction designer, I have successfully delivered 5 different projects in healthcare management and education sector. 📌Current Projects: 1) iDEW (Education domain): • An online platform that promotes the adoption of STEM courses (At high school level) by encouraging students from various public schools in the state of Indiana to learn and explore innovative projects ( in Robotics, IoT, data visualization etc) and receive feedback from industry experts like Salesforce, Infosys and other companies in Indiana. 2) Agile Implementation: Designing new features for an enterprise healthcare application that will be used by quality assurance teams to determine the quality of medical service provided to patients by medical practitioners throughout Indiana state. 📌Past Projects: 1) IU Critique (Education domain): • A mobile & desktop based critique provision system that helps to simplify the need to collaboratively give and receive critiques to student assignment submissions for large sizes of undergraduate classes in Indiana University's School of Informatics and Computing. 2) IU RehabHelp: (In partnership with Indiana University - School of Nursing): • A mobile application that helps nurses to direct patients with addictions to appropriate rehabilitation centers for proper care and treatment 3) MIPS: (In partnership with Indiana University - School of Medicine)

📌Brief Overview about the Project I have worked with Professor Davide Bolchini ( Head of Department - Human Computer Interaction) and Dr. Richard Holden This project is uder Indiana University's COMET lab 📌Key role and responsibilities • Joined the Design Team of our health care project called ‘Power to patient’ (P2P) : A mobile application to support older adults with chronic heart failure. • Collaborated with researchers at Parkview Health and Innovation lab to translate research findings into innovative design solution • Conducted usability testing (in lab environment) with Chronic Heart Failure (CHF) patients at Park View Group of Hospitals to identify any usability problems, collect quantitative / qualitative data on participants' performance and determine user satisfaction with the mobile application prototype

📌Brief Description about Lately Inc. • SAP's incubator start-up: "Lately Inc" is a machine learning based marketing SaaS platform that provides a one-step solution for social media marketing. With prominent partners like Harvard Business School and customers like Microsoft, Lately connects data, people and processes by saving time , creating smart content  and scalable marketing teams. 📌My role and responsibilities at Lately Inc. as a UX Summer Intern • Established UX processes for Lately’s social media marketing startup (SAP’s incubator startup in collaboration with Harvard Alumni). • Sole UX designer to re-design the user on-boarding experience and Analytics module of Lately’s AI based social media marketing SaaS platform with a scalable information architecture • Demonstrated the ability to understand new a business domain (Marketing) and an existing complex data-heavy SaaS application in a short span of time • Collaborated closely with product managers (CPO, CTO, CEO), developers, sales and marketing team to uncover business and user requirements and transformed concepts into production ready feature designs • Contributed to user research and articulated it into customer journeys, user flows, sitemaps and wireframes which were presented to stakeholders to aid feature improvements • Implemented iterative sketching, wire-framing and interactive prototyping in an agile development model and provided low- fidelity and high fidelity design deliverables to make strategic design decisions related to core and new functions and features of the product • Integrated user feedback and business requirements into on-going product experience updates • Gauged the usability (using fullstory analytics) of new and existing features and made constructive suggestions for change

📌 Key roles and responsibilities • Assisted professors in the Media, Arts and Science department to teach and manage four undergraduate courses (Fall 2017 and Spring 2018 semesters ) ( class size : 80 students per course) in the School of Informatics and Computing • Courses taught: Digital story-telling, Introduction to Digital video, Digital Script Writing, Introduction to Design Thinking • Graded assignments and provided feedback to students in a timely manner • Dedicated in-person office hours to help students in their assignments and resolve any queries • Encouraged and motivated students to complete assignments accurately which resulted in 100 % successful course completion rate without any class drops

Client: NBCUniversal (Comcast) Domain: Media and Entertainment 📌 Brief Description about the Client Company My time with Capgemini has provided me with the opportunity to work with one of the world’s leading media and entertainment companies - 'NBCUniversal ' • NBCU (owned by Comcast Corporation) is mainly into the development, production, and marketing of entertainment, news, and information to a global audience. It owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. 📌My key roles and responsibilities • Collaborated with a cross-functional team of managers, developers and client-side stakeholders to design 4 major enterprise applications used by Ad-Sales team, budgeting team, show telecast team and olympics support team which helped with simplified management of advertisement sales with ad agencies, scheduling and telecasting TV shows across various television networks and managing the budgets and reports of the revenue generated across NBCU’s broadcasting channels • Successfully conceptualized, designed and delivered a critical task management application used by client NBC Universal’s support team for broadcasting Rio Olympics 2016 all over the world • Developed high level and detailed storyboards, mockups, wireframes, prototypes and specifications to effectively communicate interaction and design ideas. • Created clean, effective design solutions for user tasks. • Thrived in a highly collaborative, fast-paced, agile environment • Integrated user feedback and business requirements into ongoing product experience updates