Gil Larsen
About
Gil Larsen is from New York, New York, United States. Gil is currently Vice President | Managing Director, Americas at Blis, located in London, England, United Kingdom.
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Gil Larsen's current jobs
Oversee the U.S. region for Blis, the audience-first platform that doesn’t rely on personal data. Reach your audience. On every channel. Deliver results. Launched the U.S. business in 2016 with the responsibility of building a team, the brand and revenue while managing overall P&L. Currently manage a team of 40 Sales, Marketing and Operations executives in New York, Boston, Washington DC, Atlanta, Chicago, Los Angeles and San Francisco. Blis operates a privacy-first, cross device DSP that is GDPR | CCPA compliant and undergoing Media Rating Council (MRC) accreditation. We utilize proprietary GPS data verification and WiFi scaling technology alongside additional data sets not reliant on personal data (cookies or device IDs). This creates a robust platform that can reach consumers across any device and any media format including mobile, desktop, video/CTV and digital OOH. Based in London, Blis was acquired by LDC, the private equity arm of Lloyds Banking Group, in June 2022. We operate more than 40 offices across five continents.