Hallie Visaggio
About
Hallie Visaggio is from Sarasota, Florida, United States. Hallie works in the following industries: "Marketing & Advertising", "Consumer Electronics", "Consumer Goods", "Entertainment", and "Building Materials". Hallie is currently COO at ZipKord Solutions, located in Sarasota, Florida Area. In Hallie's previous role as a Director Of Business Development at ZipKord Solutions, Hallie worked in Sarasota, Florida Area until Jan 2020. Prior to joining ZipKord Solutions, Hallie was a Wireless Relationship Manager at ZipKord Solutions and held the position of Wireless Relationship Manager at Sarasota, Florida Area. Prior to that, Hallie was a Marketing Director at APOLLO SUNGUARD SYSTEMS, INC., based in Sarasota, Florida Area from Aug 2014 to Nov 2015. Hallie started working as Director of Marketing at Visaggio & Co. in Fort Myers, Florida Area in Jan 2013. From Jun 2012 to Nov 2013, Hallie was RetailVision Account Manager at Source Interlink Companies, based in Fort Myers, Florida Area. Prior to that, Hallie was a Barnes and Noble Marketing Coordinator at Source Interlink Companies, based in Fort Myers, Florida Area from Oct 2009 to Jun 2012. Hallie started working as Circulation Manager at Source Interlink Companies in Fort Myers, Florida Area in Nov 2007.
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Hallie Visaggio's current jobs
Hallie Visaggio's past jobs
• Establish and maintain relationships with customers for repeat business • Sales analytics - collecting, analyzing, and summarizing sales data • SOP creation, process improvement, and training • Implement, oversee, and execute special projects • Manage internal and external marketing initiatives • Work with marketing, product development, and operations on new product launches • Organize planograms and in store marketing suggestions for new and potential customers • Website development
ZipKord Solutions is an international manufacturing and distribution company founded in 2002 based in Sarasota, Florida, with warehouses & offices in Los Angles, Atlanta, Madison, Sparks, Toronto, London, Breda and Shenzhen China. We design and produce top-quality wireless accessory products.
• Devise strategy, development, and implementation of marketing projects and communication programs • Manage a network of distributors and outside sales representatives throughout te US • Develop reports to analyze results and recommend changes to improve overall P&L • Ensure products and services are accurately and effectively portrayed in internal and external communications • Maintain website and company social media platforms focusing on SEO and content marketing • Represent company for local and national trade shows • Create marketing materials to showcase new products, as well as develop new strategies to expand the existing product mix • Develop company specific SOPs to train new and existing employees on the use of Salesforce.com
• Manage public relations and communication strategies for clients • Analyze sales trends and demographic information based on long term and short term goals • Develop regional marketing campaigns and brand messaging
• Managed new client business from acquisition to profitability • Solicited new products into existing retail chains working with outside vendors • Maintained strong buyer relationships in order to expand category performance • Provided monthly/annual business reviews and projections • Identified category trends and target new business opportunities • Managed and facilitated the ordering of racking, signage, and magazine product for over 2,000 individual retail locations • Worked with EDI/POS vendors to ensure sales and payments are processed correctly • Collaborated with an outside sales team nationwide to pinpoint new markets and growth potential
• Marketed new title solicitations to B&N, providing suggested distribution to maximize sales and product growth • Liaised between B&N corporate office executives regarding distribution issues, as well as Barnes and Noble College, Follett, and Bookmaster • Managed store openings and closings with the internal logistics team as well as the external retail contacts • Produced and analyzed quarterly and annual reports for increase/growth potential or waste elimination • Consistently met and exceeded all internal and client-related efficiency goals working directly with internal and external contacts to grow the business • Worked to address any chain specific publisher/ND concerns or possible expansion opportunities • Analyzed monthly sales reports and order regulations to locate category trends and expand/cut titles where needed • Spearheaded the ordering of product for regional sporting commemoratives (Sports Illustrated) and media hot topics • Produced SOPs, tested new programs and procedures, and implemented departmental training sessions
• Managed relationship with several high profile clients, including Hearst, Readers Digest, and Wenner Media • Responsible for advising clients of opportunities to maximize their marketing programs and offered solutions to advance their retail distribution strategies • Met internal and external deadlines, ensuring marketing promotions and distributions were carried out timely • Participated in beta-testing new applications prior to company wide deployment