Jamie Boosey

Amagi stands at the forefront of cloud-based SaaS technology, delivering cutting-edge cloud broadcast and targeted advertising solutions for FAST, CTV and Broadcast TV. •Tapped to orchestrate cross-company shift to advertising & global expansion. Collaborated with the team, leading to a £100m investment, propelling Amagi to a unicorn valuation of $1.4B. • Led legal oversight with global expertise, spearheading regulatory compliance initiatives using deep foreign market knowledge, ensuring adherence to OFCOM and other broadcasting TV standards. • Crafted and executed the corporate strategy that successfully penetrated high-potential markets. • Forged strategic alliances with industry leaders like Google TV, Samsung, LG, Pluto, Sky and ITVX, contributing to a stellar 173% YOY revenue growth. • Sculpted revenue-enhancing strategies for renowned content distributors, including ITV Studios, Fremantle, Banijay, and A+E Networks, resulting in an upsurge in shareholder value. •Pioneered Amagi's FAST consulting services, offering end-to-end insights into the FAST ecosystem. • Strategically transformed the ad platform, programmatic and CTV content partnerships business, capitalising on ties with leading agency groups and SSPs. This resulted in a tenfold surge in ad revenues in the highly competitive US landscape. • Drove Amagi's global footprint, spearheading revenue strategy across EMEA, APAC, and other burgeoning markets. • Directed content distribution, ad inventory, and business expansion, achieving steady month-on-month earnings growth. • Closed deals with major accounts like Channel 4, Vevo, DAZN, Virgin Media O2, and WarnerMedia, reinforcing Amagi's market position. • Crafted forward-thinking strategies for EU ad innovations, multi-year SaaS product plans, and regional ad delivery. • Localised ad products and services, ensuring data privacy compliance excellence, seamlessly embedding best practices into core company operations whilst managing the P&L.