Jan Willem Menkveld

Executed a variety of projects in the Telecom, Media, Internet and ICT sector. Conducted B2B strategy & positioning study for telecom operator in NL market Led B2B team post-merger integration effort, facilitated decision making in strategy, portfolio, transformation program, organisation design Set up transformation plan and led the implementation effort (13 streams, 50 resources) Wrote business plan for new lighting venture using the connected luminaire as hub for Internet of Things (IoT) / smart city solutions Defined commercial strategy and helped to set up marketing & sales organisation (20 FTE) Set up partnership with software platform company that offers smart lighting and smart city services and applications Managed regional marketing team and was nominated for team of the year Conducted integral market research on the perceived value of television for leading fixed & mobile operator Designed and developed new proposition for consumer market for a large mobile operator (3rd in NL market) - leading to a significantly higher customer loyalty index and higher sales. Led the implementation team that implemented the new proposition in all internal and external sales channels The new proposition is based on a modular, future proof technical infrastructure helping the mobile operator to quickly respond to changing market circumstances Led strategic review of online performance of major cable company and proposed outsourcing strategy Developed an integral model (customer, area, operator perspective) and conducted a fiber-to-the-business roll-out feasibility study (evaluating 10.000 prospects) Wrote project plan and initiated pilots to create the Dutch Media Hub (40 partners, 8 pilots) Initiated the formation of a consortium for a breakthrough innovation project combining image, speech, text and auto cue recognition to automatically add meta data (2 companies, 3 universities, 1 research center)