Jeremy Hendrick

1. Sales Results-Successfully drive and impacted key initiatives and KPI’s to show year over year growth and sales increases by creating a highly engaged team that is motivated to win. 2. Talent Development- Trained and developed a successful leadership team of up to 12 managers and 20 department supervisors. Led and developed an incredible team of 200 employees. 4. Customer Service- Created a culture around industry leading customer service resulting in an overall customer satisfaction rating of 92%. 3. Facility Management- Managed the day to day operations and facility maintenance in a world class retail environment. Built solid partnerships with contractors and base camp partners to ensure facility standards are maintained to our high standards in accordance to local laws and codes. 4. Expense Control- Managed P&L expense budgeting to ensure store profitability. Improve team efficiencies to impact labor expenses and overall profitability. 4. Conservation- Developed partnerships within the community to create community awareness around conservation of the outdoors. Partnered with local organizations to put together volunteer programs for BLM clean up, park maintenance, and Next Generation events that focus on getting kids in the outdoors. Partnerships include Outside Las Vegas, BLM, Lake Mead Recreation,, Las Vegas Parks and Recreation, and many more.

1. Sales Results-Drive sales objectives and reach bottom line gross profit objectives. 2. Talent Development- Develop and foster a team environment which capitalizes on the strengths of the team members, and continues to build capability in them for future growth. 3. Marketing- Drive sales through creative marketing to include but not limited to online advertising, boat shows, business to business sales and community events. 4. Asset Protection- Minimize loss of company assets and maintain a safe and secure environment for our customers and employees. Research and react to store shrink. Hit company shrink goals and objectives.

1. District Transformation Manager- Ensure that all work streams related to retail transformation are implemented in a multi unit capacity. Train and develop managers and sales associates on key drive time initiatives. 2. Talent Development- Develop and foster a team environment which capitalizes on the strengths of the team members, and continues to build capability in them for future growth. 3. Engagement- Build and drive management and associate engagement in stores by following our company values and maintaining the highest integrity. 4. Sales Results- Drive multi unit sales results and hit business objectives.