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Jerome Saigol

Group Head of Wellbeing & Stimulation, BAT plc | CEO, The Water Street Collective at BAT
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Email: ****l@bat.com
LinkedIn: Jerome Saigol
Location: London, England, United Kingdom
Current employer: BAT
Current title:
Group Head of Wellbeing & Stimulation, BAT plc | CEO, The Water Street Collective
Last updated: 22/09/2026 12:17 PM
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About

Jerome Saigol is from London, England, United Kingdom. Jerome is currently Group Head of Wellbeing & Stimulation, BAT plc | CEO, The Water Street Collective at BAT, located in Greater London. Jerome also works as VP of Strategy, Planning and Insights - Global Ventures at The Coca-Cola Company, a job Jerome has held since Jan 2022. Another title Jerome currently holds is Head Of Strategy at Costa Coffee.

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Jerome Saigol's current jobs
Company: BAT
Title: Group Head of Wellbeing & Stimulation, BAT plc | CEO, The Water Street Collective
Period: Jan 2026 - Present (8 months)
Location: Greater London

Group Head & Managing Director of BAT plc's global Wellbeing & Stimulation business unit, and CEO of The Water Street Collective Ltd - a wholly owned BAT subsidiary. Lead the development of a new growth category beyond BAT's nicotine portfolio, spanning both organic build and inorganic investment, with dedicated global functions and operations across the US, Canada and Australia. Reporting to the BAT plc Management Board

Company: The Coca-Cola Company
Title: VP of Strategy, Planning and Insights - Global Ventures
Period: Jan 2022 - Present (4 years, 8 months)
Location: Greater London
Company: Costa Coffee
Title: Head Of Strategy
Period: Jan 2020 - Present (6 years, 8 months)
Location: London, United Kingdom
Company: ZX Ventures
Title: Director of Brand Experience
Period: Jan 2016 - Present (10 years, 8 months)
Location: Mexico
Company: SABMiller
Title: European Commercial Strategy Manager
Period: Jan 2011 - Present (15 years, 8 months)
Location: Switzerland (Zug)
Company: Roland Berger
Title: Strategy Consultant
Period: Jan 2010 - Present (16 years, 8 months)
Company: Cognosis
Title: Senior Consultant
Period: Jan 2006 - Present (20 years, 8 months)
Company: Accenture
Title: Analyst
Period: Jan 2005 - Present (21 years, 8 months)

Nov Financial Services Intake

Company: Arthur Andersen Business Consulting
Title: Scholar
Period: Jan 2001 - Present (25 years, 8 months)
Jerome Saigol's top skills
Cross-functional Team Leadership Business Acumen Gap Analysis English Competitive Assessment Benchmarking Strategy Management Consulting Business Strategy FMCG Strategic Consulting Marketing Strategy Market Analysis Business Planning Strategic Planning Business Transformation Organizational Design Customer Insight Competitive Analysis Consulting
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