Joe Grimsdale
About
Joe Grimsdale is from London, England, United Kingdom. Joe is currently Head of Global Solutions at Hearst, located in London Area, United Kingdom. In Joe's previous role as a Global Sales Director & Interim UK Country Director at Ogury, Joe worked in London Area, United Kingdom until Feb 2026. Prior to joining Ogury, Joe was a Sales Director - Global Brands at Ogury and held the position of Sales Director - Global Brands at London Area, United Kingdom. Prior to that, Joe was a Senior Partner Director, EMEA Partner Sales at Spotify, based in London, United Kingdom from Aug 2022 to Apr 2024. Joe started working as Partner Director, EMEA Partner Sales at Spotify in London, United Kingdom in Apr 2018. From Nov 2016 to Mar 2018, Joe was Head of International Partnerships at Vevo, based in London, United Kingdom. Prior to that, Joe was a International Sales Manager at Telegraph Media Group, based in London, United Kingdom from Jun 2016 to Nov 2016. Joe started working as International Sales Executive at Telegraph Media Group in Aug 2013.
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Joe Grimsdale's current jobs
Hearst Global Solutions (HGS) sits at the heart of Hearst, connecting brands to consumers worldwide through a portfolio of influential and iconic titles. HGS enables brands to activate best-in-class advertising and content solutions on a global scale, with the world's latest lifestyle publisher.
Joe Grimsdale's past jobs
In addition to the leading Ogury's strategy with Global Brands, I now have the pleasure of leading the full UK Commercial Team. As UK Country Director, I lead the commercial growth and market strategy across Global Brands and the UK for Ogury. Leveraging Ogury's unique multidimensional data model, I help our customers bridge the gap between Audience Planning and Activation, in the UK and across the globe.
Ogury is a global adtech company that delivers advertising solutions grounded in privacy to brands, agencies and publishers by targeting personas, not people. Working directly with our biggest advertisers across Automotive, CPG, FMCG, Finance, Tech & Luxury, I curate and manage bespoke commercial & strategic partnerships to help our brand partners unlock greater value, results & performance with Ogury. Our JBPs support brand partners in achieving their long-term goals & objectives through Ogury's suite of supply, creative & measurement solutions.
I manage commercial advertising teams across multiple countries in EMEA & APAC, owning individual revenue responsibility for each. Our advertising channels span Direct, Programmatic, Self-Serve & Music Labels and we have shown consistent growth across all these channels during my time at Spotify. Spotify is an award-winning digital music service that gives on-demand access to over 70M songs, 2.6M podcast titles and over 4 billion playlits. Our dream is to make all the world’s music available instantly to everyone, wherever and whenever they want it. Spotify makes it easier than ever to discover, manage and share music with your friends, while making sure that artists get a fair deal. Spotify is available in over 183 countries across the globe with more than 430 million active users, providing billions of data points for brands to activate against.
I am personally responsible for Vevo's media sales across multiple territories throughout Europe, through direct sales and strategic sales partnerships. The sales approach implemented across these markets has resulted in impressive YoY growth, from direct, programmatic and sponsorship based advertising solutions. I am passionate about facilitating brands ability to connect with audiences and helping them drive objectives & KPI's throughout the conversion funnel. Vevo is the world's leading premium music video platform, attracting over 27 billions monthly streams across the globe, on mobile, desktop & connected TV.
I lead TMG's ad sales across 20+ territories, including Europe, USA & Asia, through strategic local sales partnerships. The sales approach developed over my time helped cement TMG as the No.1 UK quality newsbrand in all of these territories, delivering consistent YoY revenue growth.
Multi-platform International media sales role for Telegraph Media Group, working with media representatives across the globe to implement effective advertising campaigns for global clients and to achieve advertising revenue targets.
Cross platform media sales role for The Weekly Telegraph, specifically targeting British expatriates across the world. Account management, rate negotiation and new business generation are the most prominent aspects of this role.
Media sales role in the construction industry focusing on building & maintenance within the local authority and housing association markets. My day-to-day role includes account management, new business generation and liaising with the editorial department to ensure the magazines meet their commercial targets and print deadlines.
One month internship for Profero in their Beijing office working alongside the production and creative teams. My role included idea generation and development for some of Profero's major client campaigns alongside blogging about local events and activities and updating their website on a daily basis.