Joy Cheng
About
Joy works in the following industries: "Computer Software", and "Education Management". Joy is currently Global Marketing Specialist at AirDroid Business. In Joy's previous role as a Digital Marketing Specialist at Capsule Café, Joy worked in Seattle, Washington, United States until Jul 2020. Prior to joining Capsule Café, Joy was a Assistant Marketing Analyst Intern at Pike International Education Service LLC and held the position of Assistant Marketing Analyst Intern at Seattle, WA. Prior to that, Joy was a Marketing Intern at Regal International Advertising, Inc., based in Taipei City, Taiwan from Jul 2018 to Sep 2018.
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Joy Cheng's current jobs
Joy Cheng's past jobs
• Mainly focused on content creation and campaign performance tracking. • Managed social business platforms and was responsible for growing the social media follower base through promotions, content, and customer engagement. Increased site traffic by 50% since opening. • Set up food delivery services through multiple platforms to expand distribution channels, along with providing convenience for customers with proper safety measures during the pandemic. • Provided procedural training to new servers and cashiers as well as evaluate staff performance.
• Provided service support for research and analysis, marketing campaigns and advertisements, as well as customer service assistance. • Collaborated closely with the marketing team and consultants to coordinate new and innovative programs for expanding revenue streams. • Managed and identified social media content and opportunities, as well as designing strategic plans to provide a user-centric platform to promote online engagements and ultimately branding.
• Actively participated in brand identity services and project planning by gathering and discussing business requirements with supervisor and client to clarify project scope. • Collaborated with cross-functional team on market research and reported key findings on art therapy to stakeholders using dashboards and visualization to deliver actionable insights and solutions. • Effectively persuaded client to optimize advertising by only targeting demographics that have high potential. • Influenced social media advertising strategies to increase customer retention through online engagement by building a user-centric community and providing platform for user-generated content.