Judy Shalom
About
Judy Shalom is from Dubai, United Arab Emirates. Judy is currently Chief Executive Officer & Founder at NoordMarketing, located in Norrköping, Ostergotland County, Sweden. Judy also works as Chief Executive Officer & Founder at Advedro, a job Judy has held since May 2017.
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Noord Marketing is an inbound passionate and driven company. We value a transparent, human and honest culture and we gather around the fact that we want to do something really damn good, for us and our customers. Being a crazy and fun workplace, which grows with each passing day and which hopefully gives a strong impression, and imprint on our customers, is something we are proud of! With the technical development that has taken place, the customer and the buying process have changed. The connected customer has greater power and is no longer receptive to the same message as before. Companies that work with advertising have in their desire to survive increased their number of advertising opportunities for more people to be involved and be seen, but when we are exposed to a large amount of ads and messages, the consequence is instead that we learn to turn off. The same thing has happened in sales. Salespeople are struggling to reach new customers and even here it is a movement where the increased efforts have the opposite effect. The more aggressive sales, the more you push the customer away. Marketing in its traditional sense has become unnecessarily expensive and yields low results. The customer has become immune to sales and advertising - Inbound Marketing is the solution and that's what where we come in to help your company shine in the right perceived way.
Advedro is an AdTech SaaS platform providing powerful AI performance driven advertising and tracking solutions on a global scale. We have combined up-to-date AI driven technologies and our deserving experience of working with numerous companies, agency's and affiliates to provide our customers with the best advertising experience and tracking solutions. We love innovation and creating cutting-edge technologies that play a key role changing the way digital industry does business. In our industry, some people stand out. You may not recognize them at first glance; they’re defined by their character and their decisions, not their outward appearance. They push new boundaries. They’re not afraid to challenge new markets or take calculated risks. They believe fear is a luxury; they’re too busy taking action. We believe in these people. We call them performance marketing heroes. We recognise, connect, inspire and support them as they rise - because they bring everyone up with them.