Jun Alan Xiang

• Manage the product lifecycle from concept and development through commercialization and end-of-life • Collect and analyze feedback from customers, sales teams, and internal stakeholders to define product requirements and prioritize new features. • Conduct competitive gap analyses and develop data-driven business cases to support the launch of new products and line extensions. • Oversee product portfolio performance, including sales trends, margin analysis, pricing strategy, SKU rationalization, and lifecycle planning. • Collaborate with the Compliance Manager to ensure products meet current industry regulations and certification standards (e.g., UL, DLC). • Provide technical sales support by resolving product-related inquiries and delivering specialized training to cross-functional teams. • Maintain a deep understanding of the competitive landscape to guide product strategy and inventory planning. • Actively participate in industry associations and trade groups to stay informed on emerging technologies, trends, and market opportunities.

• Managed the entire product lifecycle from strategy and planning to development and market launch for both indoor and outdoor lighting products targeting the U.S. market. • Led and developed comprehensive product strategies and roadmaps, defining product goals, target users, and key features to align with business objectives. • Collaborated with the marketing team to execute successful product launches, ensuring strong market visibility and driving user adoption in a competitive landscape. • Introduced structured engineering processes, BOM management, and PLM tools to improve R&D efficiency and product quality.

Manage Near-shoring/ Mexico operations. Review, approve SKD SOP. Coordinate with vendors/Mexico partners to ensure on time delivery. Provide Engineering training , tech support

Manage MaxLite China operations. Vendors evaluation, selection. Product cost down negotiation, production lead time discussion. Provide cross function training.

• Manage global engineering and new product development team. • Direct new product design direction and lead R & D team to design low cost, low maintenance, high energy-efficient lighting products. • Design new product from scratch to full production(pro/E , Creo, Solidworks, FloEFD etc) • Provided new product evaluation, validation and ensure all designs meet safety, quality and performance requirements • Approved, reviewed and verified designs for explosion proof application • Built photometric testing lab and received NVLAP accreditation in 6 months • Provided Engineer and Lab technicians training • Provided tech support and product trouble shooting.

• Built photometric testing lab and received NVLAP accreditation in 10 months • Managed daily operation of Engineering Dept and Photometric Testing Lab. • Provided new product design direction and lead R & D team to design low cost, low maintenance, high energy-efficient lighting products. • Provided new product evaluation, validation and ensure all designs meet safety, quality and performance requirements • Approved, reviewed and verified designs for food and drug application • Developed safety and performance testing procedures for lighting lab • Provided Lab technicians training • Provided tech support and product trouble shooting.

• Managed daily operation of incoming QC, in process QC and returns Dept. • Managed global QC team and cross-trained design engineers and QC inspectors. • Established measurement and feedback system to validate product improvements. • Ensured manufactured product compliance to Quality Standard Operating Procedures (QSOPs) and UL standard. • Managed and developed new product inspection procedure. • Oversee multi-location product improvement teams • Conducted training program in Quality, return and manufacturing personnel • Established and maintained effective working relationships with the Manufacturing and Engineering department. • Lead the quality effort on all new products during development, market introduction and, warranty performance. • Managed initiatives aimed at driving supplier quality, delivery, and cost to maximize customer satisfaction. • Implemented standard work for cellular manufacturing • Worked with manufacturing to implement error proofing strategies • Provided support and consultancy to Sales & Marketing teams on technical & QC issues.

• Responsible for management of HID, LED, solar LED product design and development, certification laboratory and product inspection for new development programs. • Approve review and verify developments of new products. • Lead the development of LED, LED heat sink, Solar LED module and LED drivers. • Performed technical evaluation of new products and ideas, and advises changes and modifications needed to meet safety, quality and production requirements. • Managed China engineering team. • Coordinate China and Taiwan suppliers to ensure the products meet design criteria. • Tested & evaluated various LEDs, drivers, solar panels, controllers for best LED solution. • Designed lighting products from concept to production • Detailed part drawings, assembly drawings, tooling drawings and BOM creation. • Created instruction sheets, catalog and data sheets. • Performed quality control to meet UL/ cUL requirements such as mechanical, electrical, optical and environmental requirements. • Performed lighting calculations and lighting layouts. • Performed structure and thermal analysis of new products and ensure all designs meet mechanical, thermal, and safety requirements.

• Finished projects from concept to full production. • Designed and detailed table top, belt, rotary table, spiral conveyor and bucket elevator. • Performed 2D and 3D modeling of conveyor. • Implemented computer FEA simulations of conveyor systems • Provided manufacturing support and product trouble shooting.