Junyan Li

I own the design&development of GOdeals, an order-for-pickup marketplace, for its initial launch in Feb. 2022 on Appstore & Google Play. Which achieved 10k total downloads in the first 3 months. > Designed user journeys on sign-up, shopping, and order redemption for customers; User onboarding, order processing, and revenue management tool for merchants users. > Collaborated closely with the CEO, PM, and developers to define the product’s key user flows, core features, and long-term strategies, also QA'ed the final delivery. > Developed the current design system on typography, color scheme, key branding assets, and components in Figma.

I worked on an early-stage Business Evaluation & Consulting Platform Product with Vee Ventures (Limited disclosure under NDA) > Worked cross-disciplinary with design strategy, people science, Vee co-founders, and engineers to deliver an MVP business consulting platform that gained 77% positive feedback from external clients. > Delivered business model recommendations and MVP frameworks for a business consulting product concept. > Initially joined as a UX Design Intern, promoted to a contractor.

During & after my time at CCA, I have worked as an independent designer for a while on various projects ranging from real estate, education, data-logging, etc. Month2Month - Iterated sitemap and responsive page designs and built a homeowner-facing landing site for the LA-based property management company and its Mandarin-speaking clients, which led to 6k weekly views on average. - Partnered with PM and developers to redesign the property owner portal App that resides within the WeChat micro-app ecosystem. SensorX - Worked on establishing an original design system from the ground up for a motorcycle lap timer & data acquisition system. - Collaborate closely with front-end&back-end engineers to come up with a minimal viable web product for beta user testing. - Focusing on bringing in-depth, yet easy-to-understand performance overview & skill improvement advice for non-professional track riders. New School of San Francisco: - Contributed to designing a school bus program for the local charter school to gain a high retention rate for the 2021 school year. - Coordinated user research. Worked closely with key stakeholders to gather insights, identify opportunities, and drive concept development. - Designed & Delivered a mobile app prototype that helps parents keep track of their kids and school events. Celo: - Contributed to implementing an interactive organization chart and non-violent communication training for the cryptocurrency startup. - Conducted in-depth user research to identify opportunities and guide prototype iterations. - Built and iterated low to high-fidelity mockups with key users through co-design sessions and usability testings.

As the Community Outreach Coordinator, I utilized my bilingual advantages & communication skillsets to help the business get to the Mandarin-speaking communities within San Francisco. By bridging the language gap between the solar professionals and families, I helped qualified families apply for city incentives and get solar power added to their houses at little to no cost.

- Designed & Prototyped an autonomous school bus concept based on the 2019 Ford Transit, and presented it to Ford executive team. - Established design principles through user research, and utilized available resources to create an immersive riding experience. - Redesigned and built a mid-fidelity mockup for the bus’s interior space.

- Synthesized user research results and defined key attributes of the smart home terminal concept. - Supported the product team to move through 3 iterations and helped to coordinate the final prototype’s production, and submitted to internal assessment. - Final version of the Xiaodu AI Box has been launched in April 2019.