KC

Karen Chisholm

Marketing Effectiveness. Business Performance. Transformation Leader.
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Email: ****@****.***
LinkedIn: Karen Chisholm
Location: New York, New York, United States
Current employer: Pernod Ricard
Current title:
Director Transformation Analytics
Last updated: 28/03/2026 23:33 PM
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About

Karen Chisholm is from New York, New York, United States. Karen is currently Director Transformation Analytics at Pernod Ricard, located in New York City Metropolitan Area. In Karen's previous role as a Global Director, Media Effectiveness at Diageo, Karen worked in Greater New York City Area until Feb 2021. Prior to joining Diageo, Karen was a Global Head of Digital Effectiveness at Diageo and held the position of Global Head of Digital Effectiveness at Greater New York City Area. Prior to that, Karen was a Global Head of Marketing Partners at Diageo, based in Greater New York City Area from Apr 2017 to Aug 2018. Karen started working as Director BRM, Marketing and Innovation at Diageo in Greater New York City Area in Oct 2010. From Mar 2007 to Aug 2010, Karen was Senior Director, IS Marketing and CIO Gevalia at Mondelēz International, based in Global. Prior to that, Karen was a Director IS - Program Management Office at Kraft Foods, based in Global from Sep 2006 to Mar 2007. Karen started working as Director, Strategic Deployment at Kraft Foods in Sep 2004.

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Karen Chisholm's current jobs
Company: Pernod Ricard
Title: Director Transformation Analytics
Period: Mar 2021 - Present (5 years, 1 month)
Location: New York City Metropolitan Area
Karen Chisholm's past jobs
Company: Diageo
Title: Global Director, Media Effectiveness
Period: Sep 2019 - Feb 2021 (1 year, 5 months)
Location: Greater New York City Area
Company: Diageo
Title: Global Head of Digital Effectiveness
Period: Aug 2018 - Sep 2019 (1 year, 1 month)
Location: Greater New York City Area
Company: Diageo
Title: Global Head of Marketing Partners
Period: Apr 2017 - Aug 2018 (1 year, 4 months)
Location: Greater New York City Area
Company: Diageo
Title: Director BRM, Marketing and Innovation
Period: Oct 2010 - Apr 2017 (6 years, 6 months)
Location: Greater New York City Area
Title: Senior Director, IS Marketing and CIO Gevalia
Period: Mar 2007 - Aug 2010 (3 years, 5 months)
Location: Global
Company: Kraft Foods
Title: Director IS - Program Management Office
Period: Sep 2006 - Mar 2007 (6 months)
Location: Global
Company: Kraft Foods
Title: Director, Strategic Deployment
Period: Sep 2004 - Oct 2006 (2 years, 1 month)
Company: Kraft Foods
Title: Director, Strategic Sourcing
Period: Sep 2003 - Sep 2004 (1 year)
Company: Kraft Foods
Title: Director, eCommerce
Period: Apr 2000 - Sep 2003 (3 years, 5 months)
Company: Kraft Canada
Title: Director IS, Consumer Marketing
Period: Apr 1999 - Apr 2000 (1 year)
Title: Senior Manager
Period: Jan 1993 - Jan 1999 (6 years)
Karen Chisholm's education
Queen's University
Saint Mary's University
Bachelor of Commerce
Massachusetts Institute of Technology
Certificate
2015 - Present
Karen Chisholm's top skills
Business Intelligence Program Management Change Management Business Process Improvement Customer Insight CRM Strategy Strategic Planning Analytics Leadership Cross-functional Team Leadership Digital Marketing Marketing IT Strategy Governance E-commerce Management Team Building Strategic Partnerships Consumer Products
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