Kelvin Assing

The Business Development Manager is responsible for seeking and exploring new opportunities with our partners and prospects. The role involves identifying targets to expand PSI's reach in the commerce landscape and negotiating relationships with partners. This individual will use their business acumen and industry knowledge to ensure overall success for key products and new business opportunities.

Execute, research and report Global Product Strategy. Collaborate with strategic partnership and affiliated associations. Identify and close new customers including qualifying, identifying needs, overcoming objections, asking for the sale and follow-up Account Management. Stimulate market growth throughout prospecting, cold calling, and networking within the retail market to include – Specialty Stores, Convenience stores, “Mom & Pop" retailers, Independent Accounts, Wholesalers, and Distributors. Execute daily telesales call campaigns from using both created and existing wholesale customer prospect lists. Coordinate prospecting activities with marketing demand generating programs to drive new account relationships. Establish strategies that will increase sales for new customers. Collaborate with customer service, marketing, operations, purchasing & accounting in new account set up. Initiate weekly call reports and analysis and regularly collaborate and update Saleforce console on progress of meeting established key metrics.

Creating , demonstrating and delivering multi-media advertising solutions designed to help drive quality leads and return on investment. • Achieving acquisition targets for Google platform programs (SEM,SEO) & Social media display ads. • Consulting with clients to identify and present YP benefit-focused solutions. • Promoting YP products and services relevant to each customer. • Designing proposals for customers based on needs assessment. • Ensuring effective retirement of revenue per period completed at minimum corporate objective revenue increase. • Validating all documentation & reports are complete and accurate. • Exceptional service Delivery while growing YPG sales revenue by developing a value partnership with clients. . • Maintaining positive and effective customer relationships. • Representation of YP professionally and enthusiastically both to internal and external customers. • Attending in house training for product development and market insight. • Working on all internal Tools and Software (Sales Force, Analytics, Website Builder)

Using a consultative sales approach, conduct outbound calls to Board members, non-members, past purchaser’s and other prospects in an effort to sell the information services business products.

* Create market research templates using Microsoft Excel and other software * Meet with clients to overlook different demographic approaches * Update/create client spreadsheet and ensure consumer behavior reports are completed * Monitor recruiters and confirmers and ensuring staff productivity * Schedule staff for weekly shifts and designate projects to recruiters Confirmation Agent (10/2009 – 11/2009) * Reviewed all invited respondents to upcoming project dates and re-screen to ensure accuracy * Confirmed and made reminder calls to invite respondents to designated times Recruiter: (04/2009 – 10/2009) * Initiated contact to potential respondents via telephone or email

* Responded to daily client and media buyer inquires * Assisted Creative Team in online marketing material to promote events and Magazine * Researched industries for advertising potential * Fashioned subscriber’s loyalty campaign at Events, Trade Shows, Conferences and Concerts