Kimberly Miller Olko

For more than 70 years, Toys”R”Us has been a global leader in the toy category celebrating the joys of childhood with kids of all ages, and Babies”R”Us has been the trusted destination for all new and expecting parents. Geoffrey the Giraffe, the beloved mascot of Toys”R”Us for more than 50 years, is adored by millions of kids and their families around the world. This brand power remains as Toys”R”Us and Babies”R”Us generate more than US$2 billion in global retail sales annually through nearly 900 branded stores and e-commerce businesses in 25+ countries.

Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top-down.

2015-Present Senior Vice President Content Strategy and Production •. Executive Produce and Developed Martha Knows Best, HGTV •. Executive Produce and Developed Martha and Snoop’s Potluck Dinner Party, VH1 • Accountable for conceptualizing and executing television, digital, and experiential programming including staffing, budgets, and often times, funding. o International Food TV Shows o Martha Stewart Wine and Food Events o PBS Food Shows o Product and Brand TV and video for Martha and Emeril • Monetization of Martha Stewart and Emeril Lagasse Content Libraries o Martha Stewart TV APP o International licensing o Liaison with agents, TV shows, production companies, and networks

Kim was recruited by Martha Stewart to return to MSLO to build and lead a high performance video team in developing and executing daily long- and short-form digital video series, custom content, and TV programs from concept through completion. Under her leadership, digital video production was accelerated to create 70-90 premium editorial videos per month for their O&O and partners including Yahoo, YouTube, AOL, and Hulu. Kim identified and developed internal on-camera talent at MSLO to be expert hosts in ongoing video series. Kim executive produced MSLO's first digital reality series where fashion students competed to create Martha Stewart's Halloween Costume for 2014. Along with MSLO’s ad sales executives, Kim pitched and presented high-level client proposals that resulted in multimillion-dollar deals. She also developed and led custom premium video and TV campaigns for ad clients including Mondelez, ConAgra, USPS, Starbucks, Nestle, Phillips, Toyota, and March of Dimes. Kim developed and led the production of merchandising partner Web videos and series to drive sales for clients including Macy’s, JC Penney, The Home Depot, Michaels, EK Success, and PetSmart. As executive producer, she oversaw the James Beard Award-winning PBS Series “Martha Stewart’s Cooking School” and “Martha Bakes.” Kim identified and negotiated television and movie appearances for Martha Stewart with her agents and PR representatives.

“Anderson Live” was a syndicated talk show hosted by CNN anchorman Anderson Cooper and distributed by Warner Bros. Television in the United States and Canada. Kim implemented systems to turn around new material and videos for air on the morning of live daily shows.

Eyeworks USA is one of television’s most prolific producers of reality and non-fiction programming, both for broadcast and cable, producing shows grounded in the ability of people to make real change and transform their lives. Kim hired and led a bicoastal staff of approximately 80 for this daily studio and field show. She oversaw the live-to-tape production as lead in the control room. She established all management procedures for the daily run of the show , collaborated daily with network executives, BS&P, public relations, sales and marketing for ABC. Kim closely coached five hosts, including Tim Gunn and Ty Pennington. She oversaw and executed all integrations with corporate clients, including a major partnership with Macy’s.

Kim’s responsibilities included all productions in the MSLO Broadcasting Division. She managed executive producers, show development, full episode approvals and budgets. She instituted policies and procedures for expanding the division and implemented a team to align all shows with brand strategy.

“The Martha Stewart Show” ran on NBC from 2005-2010, and then on Hallmark in 2011. Kim was awarded Employee of the Year in 2008 for leading a successful launch campaign for Macy’s. Among her responsibilities, Kim worked closely with Martha Stewart on content, scheduling and staff management. Kim recommended and implemented strategies for reducing costs and streamlining daily operations. Kim partnered with agencies and corporations, including Dove, Purina, and BMW, on product integrations and secured full funding for hour-long field-based shows in Singapore, Turkey, Bahamas, Paris, and Canada.

Kim served as the lead in the control room of the nightly primetime interview show for all live-to-tape shows. Among her duties was executing the daily show rundown and serving as a liaison between the executive producer and CNBC operations, promotions and legal. She approved final nightly show edits to ensure all legal, content, and technical edits were made. While with the show, Kim designed the look of the new show opening and graphics packages.

Kim acquired and executed the production of corporate videos including commercials, sales tapes, live events, media training, video news releases, instructional tapes, and public service announcements while supervising staff and administering 6 figure budgets. She hired and worked closely with studios, producers, crews, and edit houses throughout the country while working with such clients as Deloitte & Touche, Morgan Stanley, Avon, and Hanes.