Kristy Frazier

Develop annual marketing plans, budgets, and KPIs to support the group’s annual achievement of goals. Coordinate with the Kutta Business Development team to meet and exceed our long-term organizational strategic marketing goals. Manage all social media campaign production aspects, including creation, planning, scheduling, testing, and optimization. Measure and report on the performance of marketing campaigns against objectives. Develop strategies and objectives for trade shows/events to maximize Kutta’s product exposure. Plan, organize, and coordinate involvement in trade show exhibits, conferences, and events, including set-up and breakdown of displays, exhibit space, travel, hotel accommodations, onsite services, shipping, and advertising.