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Leon Levizov

Associate Marketing Director | E-Commerce Enthusiast
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Email: ****@****.***
LinkedIn: Leon Levizov
Location: Toronto, Ontario, Canada
Current employer: Art & Science
Current title:
Associate Director of Performance Marketing
Last updated: 22/05/2023 00:00 AM
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About

Leon Levizov is from Toronto, Ontario, Canada. Leon works in the following industries: "Marketing and Advertising". Leon is currently Associate Director of Performance Marketing at Art & Science . In Leon's previous role as a Search Engine Marketing Strategist at NAV43, Leon worked in Toronto, Ontario, Canada until Nov 2021. Prior to joining NAV43, Leon was a Account Strategist at WSI Paid Search and held the position of Account Strategist at Toronto, Canada Area. Prior to that, Leon was a Pay-Per-Click and Search Engine Optimization Consultant at Freelance from Apr 2015 to Jul 2020. Leon started working as SEO/SEM Manager at MarketTap in Toronto, Canada Area in Apr 2019. From Oct 2017 to Apr 2019, Leon was PPC Manager at Elite Digital Inc., based in Toronto, Ontario, Canada. Prior to that, Leon was a Account Manager at Labelium, based in Toronto, Canada Area from Aug 2017 to Sep 2017. Leon started working as Marketing Database/Web Services Administrator at Intuitive Solutions in Jun 2016.

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Leon Levizov's current jobs
Company: Art & Science
Title: Associate Director of Performance Marketing
Period: Dec 2021 - Present (2 years, 11 months)
Leon Levizov's past jobs
Company: NAV43
Title: Search Engine Marketing Strategist
Period: Oct 2020 - Nov 2021 (1 year, 1 month)
Location: Toronto, Ontario, Canada

• Led monthly and quarterly meetings with enterprise-level clients presenting insights and planned strategic expansion plans for Google, Microsoft, Facebook, LinkedIn, and Programmatic platforms • Managed paid media accounts upwards of $200,000 monthly spends per client • Improved the monthly ROAS from 800% to 1,500+% during a spend increase from $4,000 to $16,000+ • Doubled the number of monthly leads for a client while maintaining the same budget spend • Pitched and secured an incremental $31,000 media spend increase • Created internal process documents to improve process efficiencies for the SEM department • Interviewed, trained, and co-managed new employees

Company: WSI Paid Search
Title: Account Strategist
Period: Aug 2019 - Oct 2020 (1 year, 2 months)
Location: Toronto, Canada Area

• Led a team of 6 to improve performance on Google, Facebook, and Bing Ads • Led client relationships and monthly client calls, managing a total of $150,000 monthly ad-spend • Oversaw and managed a $20,000 media spend increase while maintaining a 500% ROAS • Created and presented sales forecasts and account audits for Google, Microsoft, and Facebook Ads to (60+) potential clients and (15+) existing clients based on the industry and goals of the said client • Improved the internal tracking systems, reports, and processes and client-facing dashboards • Led an initiative to incorporate Amazon Ads into the company’s service and product offering

Company: Freelance
Title: Pay-Per-Click and Search Engine Optimization Consultant
Period: Apr 2015 - Jul 2020 (5 years, 3 months)

• Created and executed online marketing campaigns for the entertainment, auto, and construction industries via social media, blogging, and Google Adwords ensuring synergy and brand consistency within current strategy • Assessed and suggested creation of new, and improvements of existing website, and social media pages

Company: MarketTap
Title: SEO/SEM Manager
Period: Apr 2019 - Jul 2019 (3 months)
Location: Toronto, Canada Area

• Managed departmental teams; created process workflows, and time estimates for the services provided • Managed On-Page and Off-Page SEO services and associated client communications • Managed SEM Campaigns that generated an average of 500% ROAS for all e-commerce clients • Created and presented dashboards, audits, and reports to existing and potential clients for SEO and SEM • Led a company-wide presentation about the targeting, ad-creative, and strategic goals of SEM

Company: Elite Digital Inc.
Title: PPC Manager
Period: Oct 2017 - Apr 2019 (1 year, 6 months)
Location: Toronto, Ontario, Canada

• Created, managed, and optimized PPC account performance for 14-30 clients (with budgets up to $36,000/channel) each month on Google, Bing, Native Programmatic, and Geo-Fencing platforms • Presented reports, forecasts, and insights to internal and external stakeholders on a monthly bases • Improved performance and ensured compliance for Google Grant accounts (improving the clicks and CTR by 120+%) and Pharmaceutical clients • Utilized Google Analytics and Google Tag Manager to create relevant conversions based on client goals

Company: Labelium
Title: Account Manager
Period: Aug 2017 - Sep 2017 (1 month)
Location: Toronto, Canada Area

• Managed and optimized Google and Bing SEM accounts for clients in fashion, food and beauty industries • Created client-facing SEO and SEM reports and presentations on account performance, revenues and costs on a national level for Louis Vuitton for Canada, Brazil and United States • Created client-facing forecasts segmented by account type on performance, cost, and revenues

Company: Intuitive Solutions
Title: Marketing Database/Web Services Administrator
Period: Jun 2016 - Feb 2017 (8 months)

• Sourced product data and images from suppliers and importers • Photoshopped and uploaded high-resolution images of 450+ products into the internal database edited and wrote specifications and descriptions for those products • Reviewed and reconciled 7,000+ products and specifications of vendor databases and internal tracking systems • Managed and optimized master product files daily, ensuring data integrity and accuracy with the database • Assisted in creating client-facing wrap reports for internal and external use on a monthly basis • Wrote and published bi-weekly Search Engine Optimized articles regarding the events, products, and services our clients were promoting using WordPress

Company: Goldeye Media
Title: Certified Pay-Per-Click Manager
Period: Oct 2014 - Feb 2015 (4 months)

• Created, managed and optimized Google AdWords Campaigns for 15+ clients in various industries • Managed AdWords’ accounts to achieve specific conversion and awareness goals • Collaborated with an SEO expert to ensure quality improvements to paid and organic web traffic

Company: Goldeye Media
Title: Marketing Intern, Web Master
Period: May 2014 - Sep 2014 (4 months)

• Wrote Search Engine Optimized articles and published them on WordPress on a bi-weekly bases • Reviewed and suggested feedback regarding the content created for websites, newsletters, and articles weekly • Utilized social media to increase organic engagement on client’s Facebook and YouTube page by 30% • Conducted exploratory research and created reports on findings to be presented to management

Company: Pink and Blue Magazine
Title: Magazine Intern, Sales Associate
Period: Jun 2014 - Jul 2014 (1 month)

• Found, contacted and established connections with 100 sales prospects • Researched alternative magazine applications, as well as strategies and topics employed by competitors • Participated and contributed in adjusting the existing and creation of a new marketing campaign • Managed social media marketing channels; resulted in an increase in Facebook likes by 10% • Contributed to the design and the layout of Issue 6 of the Magazine

Company: Love to Dance
Title: Ballroom Dance Instructor
Period: Aug 2013 - Jan 2014 (5 months)

• Conducted 10 sales pitches and trial lessons to the potential new customers • Assisted in leading and teaching 30+ group classes, and interacted with existing & potential customers regularly

Leon Levizov's education
Schulich School of Business - York University
Bachelor of Business Administration - BBA
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