Lluis Del Campo Saban

Head of expansion and business development in the EMEA region at LILY, a prêt-à-porter brand with more than 900 stores worldwide (LILY is part of the Shanghai Silk Group, one of the major exporter of garments in China). - Cross-Functional, results-oriented position reporting to the Managing Director based in global HQ in Shanghai. I am responsible for the definition of the brand’s revenue structure in the region, the design and implementation of its omnichannel expansion and real estate. - Search, analysis and execution of new growth channels and opportunities, including franchise expansion and management. Opened business in 8 new markets, and grown presence in existing ones. - Management of digital channels and opportunities, both internal (corporate website) and digital marketplaces. - Responsible for the P&L and financial management of all projects and markets in the region. - Working in close coordination with retail teams to improve operational performance, as well as with internal and external partners to ensure efficiency (finance, supply chain, tax and legal, etc).

Global Head of expansion at MACSON, a menswear brand from Barcelona with a 75-year long history. - Conducted market research and defined the expansion priorities for each channel (corporate stand-alone, franchise and online). This involved the identification and negotiation with best regional players to increase the brand’s presence worldwide. - Led the creation and coordination of Macson’s retail supervision team, to optimize results based on KPI analysis. - Responsible for the management of the real estate contracts and opportunities, negotiating with with real estate developers and landlords.

In charge of digital marketing, B2B sales, finance, logistics and IT areas in this e-commerce start-up. Managed a team of 9 people. - Daily review of KPIs for sales increase and optimization of online marketing results: review of marketing plan and implementation of online marketing and strategies. - Design of B2B sales strategy, team coordination and relationship with main clients and suppliers. - Negotiation and signing of investment and financing for the company, leading negotiation of investment rounds. - Coordination of sourcing, logistics processes, and 3 fulfilment centers. - Regular reporting to investors and Board of Directors. - Member of the Board of Directors.

Key account manager for the International Franchise team, in charge of French speaking countries, Italy, China, India, Middle East and Africa. I acted as the key contact person for franchisees at Mango HQ, for all matters operational, sales, control of KPIs, profitability review and business plan; as well as project manager of strategic business opportunities for the brand and the market portfolio. Traveling to the regions and in full coordination with expansion department and the local teams, the role required a complete understanding of Mango’s business as well as the franchisee’s. Communication skills, adaptability to cultures and markets, and quick decision over KPI’s and team coordination were key to contribute to growth for both businesses. - Analysis of KPIs for optimization of store's results. - Preparation and review of business P&L and business plans to ensure long-term profitability. - Project management: Coordination between clients (franchisees) and HQ teams for the success and efficiency of strategic projects. - Day-to-day monitoring of franchisees business, proactive suggestion of best-practices and cross-learning.

Intensive training period consisting in 3 months in-store training and 4 months as a member of the Back-up team, in charge of assisting in international store openings and training of the store's team.

Summer Intern at the Commercial Department - Export

Associate at the Corporate Law team, focusing on M&A, finance, banking and contracts law. For 1 year (2007) I specialized in commercial law on specific industries (pharmaceutical, food and beverage, consumer goods and tech).