Marc Dyman

SQUAN is a premier design-build infrastructure provider, excelling in top-tier solutions for wireline and wireless network operators, data centers operators, Hyperscale, NeoCloud, developers, municipalities, infrastructure groups, and utilities. Recognized for its innovative approach and commitment to quality, SQUAN leads the network infrastructure sector, offering integrated services from design to construction and project management. With an expanding footprint and a reputation for excellence, SQUAN is set for continued growth. Focused on driving revenue growth through strategic partnerships, platform expansion, and optimizing organizational functions for long-term sustainable partnerships with emphasis on these areas: • Revenue Strategy & Growth: Develop and execute a comprehensive growth strategy aligning with SQUAN's mission and business objectives, scaling the business. Identify and prioritize target markets, verticals, and service offerings to expand SQUAN's footprint across wireline, wireless, municipal, utility & infrastructure sectors. • Market Expansion & Business Development: Collaborate with leadership and divisional business leaders to explore new service lines and growth areas. Lead the identification and pursuit of strategic partnerships, joint ventures, and acquisition opportunities that support growth and market expansion. • Management & Forecasting: Monitor, analyze, and report on sales metrics, KPIs, and financial performance, adjusting as necessary to optimize profitability. Provide regular updates to the CEO and Board on performance, market expansions, and conditions, and key growth initiatives.

Joined advisory board when the company first launched as a startup with seed funding; facilitated business relationships and helped secure customer contracts for the service. Attend quarterly board reviews and advise on growth strategy. • Advise CEO and the executive team regarding product and business development, supporting growth to $28M from $0 • Facilitated meetings with top software investment firms regarding Connectbase funding, which secured series B funding. •Participates in quarterly advisory meetings to assess results and provide guidance on strategy. •Successful exit to new PE firm

Support and facilitate the development of corporate strategy in North America for the Telco and Media vertical. Assist in building relationships with communication service providers, telecom SaaS providers, data centers, fiber infrastructure providers, and mobile operators to address challenges by providing the necessary resources to support the digital transformation of traditional processes and workflows. Helping improve customer experiences and accelerate revenue growth.

Digital InfraGrowth Advisory is an advisory firm in the digital infrastructure space. Helping to navigate the complex realm of investments and addressing existing sales and revenue challenges. Whether you're an investment firm seeking to allocate your fund strategically or an infrastructure provider aiming to optimize assets we bring a wealth of experience in fiber, towers, and data center, we bring the experience to help solve your problems or drive the desired results. • Advisory services for investment firms or infrastructure operators looking to further invest in their platforms or better monetize these assets • Revenue development to expand revenue streams into new relationships or strategic partnerships • Digital transformation of tools and workflows used to monetize your assets and improve customer experience.

Managed P&L and operations at Kinetic Business and Wholesale business unit in a 18 state rural fiber network group targeting small medium business, enterprise, channel partners, carriers and mobile networks. Directed sales, marketing, product, pricing, customer experience, service delivery, IT development, billing, and off-net procurement for Kinetic business. This business generated 750M annual revenue with 320 employees. • Reorganized sales and leadership teams to support growth and increase penetration, resulting in 18% increase in sales. • Built Public-Private Partnerships (PPP) business development team and GTM to pursue PPP deals within / outside of Kinetic ILEC markets, successfully winning projects across the footprint to build new fiber networks utilizing state and federal funding. • Evolved marketing strategy to improve digital presence and increase lead conversion by optimizing SEO, SEM, marketing tools, new website, chat, BDR, and outside support agencies. • Optimized inside sales call center to drive a more cohesive campaign-focused program for inbound and outbound sales with measurable KPIs, resulting in improved conversion rates, average revenue per call, and reduced transfer rates. • Developed renewal programs and strategies to reduce churn of existing enterprise business and SMB field sales group, resulting in average churn rate of 1.4%. • Overhauled and simplified business pricing and improved ARPU through increased product attachment. • Launched new sales cadence tool that increased sales by 7%, ARPU by 68%, and pipeline by $21K per month. • Initiated brand launch of Kinetic Wholesale, developed marketing strategies to differentiate Kinetic Wholesale in the wholesales space, and launched Wholesale portal to improve quoting simplicity, customer experience, and sales. • Stood up new procurement team to enable off-net procurement strategy and support full lifecycle of contracting, pricing, provisioning, billing, support, and auditing.

Directed all sales segments and oversaw marketing, product, sales engineering, and support. Introduced new products, including data center interconnection, cloud connect, and managed dark fiber. Rebranded marketing, including logo, messaging, and value propositions. Collaborated with CTO and CFO on strategic initiatives. The business annual revenues were 190M and oversaw 70 remote employees in this group. • Established a new partner program with all technology service distributors and MSPs, making up 19% of total sales per month. • Built a transactional fiber sales program for wholesales and carrier customers that increased sales by 31% through API, building list, and location intelligence. • Closed contracts with major hyperscale and infrastructure providers for $400M in total contract value and expanded relationships with mobile network operators and wireless internet service providers to $1.6M in new recurring sales revenue. • Developed a comprehensive go-to-market strategy that aligned sales force to meet market demand in several sales segments. Established support resources for sales engineering and customer relationship managers, sustaining 12% YOY growth and reducing churn to <0.5%. • Streamlined pricing process across all product sets by rolling out SaaS tool with location intelligence, internal and external pricing integration, and API, increasing order volume by 260% YOY and 90-day funnel by 230%. • Launched standard network architecture to support data center interconnection product to 160+ data centers and rolled out new compensation plans focused on higher Average Revenue Per Unit (ARPU) products; increased ARPU per unit from $1.2K to $1.8K. • Secured $325M in funding for business expansion by leveraging relationships with infrastructure investment private equity firms and presenting FiberLight’s business plan and model; provided sales and revenue data for due diligence. • Stepped in as interim CEO for five months after previous CEO left.

Provided leadership in change management, strategic planning, and project management globally. Managed wholesale data center, colocation, and interconnection to cloud service providers, IaaS, gaming, traditional network providers, MSO, CDN, international carriers, and MNOs. Managed and forecasted inventory to maximize return on capital investment. Oversaw relationships in Americas, EMEA, and Asia with network operators and drove new contracts to support global expansion. Managed 40 remote sales and sale leadership employees. • Directed integration of two sales forces and product sets — wholesale and retail colocation — and aligned based on customer relationships, geographic factors, and product-focused sales GTM; exceeded sales goal of $56M in GAAP. • Restructured product-based sales team to geographic-based teams across North America with three vice presidents focusing on top 45 accounts and new emerging prospective targets. • Developed a high-volume interconnected pricing model that drove new business and increased renewals; DRT secured its first organic cloud on-ramp customer, renewed four large interconnection customers, and secured a top PC gaming company. • Drove sales strategy and executive engagement with top ecosystem magnets to take space in DRT within wireless, wirelines, cable, and internet exchange; secured the first 5G national deployment deal, the largest ILEC in the U.S. • Developed new deals to expand the top-two cable operators’ footprint and signed two new internet exchange providers to enhance IX offering.

Spearheaded growth of fiber and peering business targeting network operators, hyperscalers and mobile network operators. Engaged carrier group in key international and domestic trade shows to create awareness of TWC wholesale brand and drive new revenue streams. Oversaw 56 sales and leadership employees. • Achieved YOY sales increases of 236% in 2012, 178% in 2013, and 42% in 2014. • Grew revenue from $7M to $353M by building national sales team and aligning GTM strategy to support top growth areas in domestic, international, content, and wireless operators. • Drove $52M in sales revenue by launching a new business line; setting up sales team; developing pricing, contracts, and processes; and partnering with network engineering team to market to hyperscaler, gaming and content providers. • Developed standardized pricing, automated pricing to carriers, and collaborated with construction and engineering teams to support large mobile tower sales engagements; achieved new sales growth of 152% on average during tenure. • Created sales tools and applications such as serviceability tool, building list database, fiber maps, sales presentation, sales collateral, rate cards, and service order requests to streamline selling to carriers.

Restructured enterprise sales team and conducted regional roadshow tours to ensure proper go-to-market execution, catapulting the sales team to achieve the $700K quota per month after the first 75 days. Developed account penetration sales strategy and collaborated with channel partners to accelerate sales, increasing top enterprise account penetration by 22%. Managed 192 employees.

Responsible for P&L of the carrier business. Led, re-organized and evolve sales teams selling to MSO, Content, International carriers, Domestic (LEC, ILEC, Fiber providers) and Reseller segments in the wholesale market. Drove double digit year over year revenue growth. Reduced turnover and expanded vertical segment sales focus with specialized teams. Worked with IT and operations to develop APIs to support pricing , order submission and NOC trouble management. Launched industries 1st mid-band Ethernet over copper wholesale product to capture growth from TDM to Ethernet for last mile. Developed national 10g and 100g long haul product to capture sales from all major operator networks in the U.S. Created wholesale MPLS program to enable resellers to capture multi-location enterprise clients. Developed Reduced churn from 3% to .9% for existing base. Positioned with executive leaders in all carrier customers. Implemented sales process to drive sales sustainable results. Drove success based winning culture.

Led startup business within ACCXX for VOIP equipment space. Developed marketing strategies for products and company. Directed the launch of VOIP equipment line to complement existing voice business while continuing to operate three other business lines. Boosted revenue to $7M annually and grew customer base to 178 worldwide from 11 trial customers. Shipped and sold 17K+ devices worldwide by leveraging partnerships to position products with top operators and launched marketing and digital presence; under WorldACCXX global brand. Won Product of the Year in top VOIP magazine.