ME

Marc Van Eck

Online Marketing Consultant at Merkle | MSc Data Science & Marketing Analytics
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Email: ****c@dekoperentuin.nl
LinkedIn: Marc van Eck
Location: Utrecht, Utrecht, Netherlands
Current employer: Merkle Nederland
Current title:
Senior Data, Tech & Optimization Consultant
Last updated: 21/05/2023 23:58 PM
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About

Marc Van Eck is from Utrecht, Utrecht, Netherlands. Marc works in the following industries: "Marketing and Advertising". Marc is currently Senior Data, Tech & Optimization Consultant at Merkle Nederland, located in Amsterdam, Noord-Holland, Nederland. Marc also works as Mede-oprichter at Tuinfeest Events, a job Marc has held since Jun 2019. Another title Marc currently holds is Website Product Owner & Head of Marketing at De Koperen Tuin. In Marc's previous role as a Data, Tech & Optimization Consultant at Merkle Netherlands, Marc worked in Amsterdam until Apr 2022. Prior to joining Merkle Netherlands, Marc was a Online Marketing & Data Consultant at Merkle Netherlands and held the position of Online Marketing & Data Consultant at Amsterdam. Prior to that, Marc was a Head of promotion lustrumcommittee at Study Association Commotie, based in Groningen, Netherlands from Sep 2018 to Dec 2019. Marc started working as Member advisory council at Study association Commotie in Groningen, Netherlands in Sep 2017. From Feb 2019 to Jul 2019, Marc was Campus Recruiter at Marketing Association - University of Groningen, based in Groningen, Netherlands. Prior to that, Marc was a Teamleader at Albert Heijn, based in Prins Hendrikstraat Leeuwarden, the Netherlands from Nov 2016 to Aug 2018. Marc started working as Head of company visits at Study association Commotie in Groningen Area, Netherlands in Sep 2017.

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Marc Van Eck's current jobs
Company: Merkle Nederland
Title: Senior Data, Tech & Optimization Consultant
Period: Apr 2022 - Present (2 years, 8 months)
Location: Amsterdam, Noord-Holland, Nederland

Binnen het Data, Tech & Optimization (DTO) team hou ik mij vooral bezig met data activatie, data science, data orchestration en data collection vraagstukken. Daarnaast vervul ik een lead rol binnen verschillende klantteams en ben ik bezig met interne innovatieprojecten.

Company: Tuinfeest Events
Title: Mede-oprichter
Period: Jun 2019 - Present (5 years, 6 months)
Location: Leeuwarden, Friesland, Nederland
Company: De Koperen Tuin
Title: Website Product Owner & Head of Marketing
Period: Jan 2012 - Present (12 years, 11 months)
Location: Leeuwarden, the Netherlands

De Koperen Tuin is the restaurant and event centre run by my parents and truly is a family business. I contribute through marketing management, graphical design, and by starting (technical) innovations. A list of some of my duties can be found below. - In charge of website maintenance, content and development - In charge of marketing coordination, interaction and campaigns (Google Ads, Facebook Ads) - Responsible for graphic design

Marc Van Eck's past jobs
Title: Data, Tech & Optimization Consultant
Period: Feb 2021 - Apr 2022 (1 year, 2 months)
Location: Amsterdam

Within the Data, Tech & Optimization (DTO) team, I am mainly involved in data science, data orchestration and data collection topics. I also fulfil a leading role within various customer teams and am involved in internal innovation projects.

Title: Online Marketing & Data Consultant
Period: Sep 2019 - Nov 2021 (2 years, 2 months)
Location: Amsterdam

Within Merkle, I play a role in three areas of expertise: paid search, paid social and data, tech & optimalization. With my background in marketing intelligence, I combine knowledge of data with knowledge of marketing channels. As a result, I see opportunities for applying innovative data activation and the strategic use of first party (customer) data. Within different teams, I fulfill a lead role for the relevant channel. Merkle Netherlands is part of a global data-driven marketing agency. We work with 330 people spread across Amsterdam, Breda and Rotterdam. We help you and your company move forward, by working on relevant services and products for their customers. We put real people at the centre. We call this people-based marketing. Our headquarter is in Columbia, Maryland, US, we have 65 offices and 9000 employees around the world and we are part of the Dentsu.

Company: Study Association Commotie
Title: Head of promotion lustrumcommittee
Period: Sep 2018 - Dec 2019 (1 year, 3 months)
Location: Groningen, Netherlands
Company: Study association Commotie
Title: Member advisory council
Period: Sep 2017 - Sep 2019 (2 years)
Location: Groningen, Netherlands

I give advise and tips to the current board of the study association, together with other former board members and external members.

Company: Marketing Association - University of Groningen
Title: Campus Recruiter
Period: Feb 2019 - Jul 2019 (5 months)
Location: Groningen, Netherlands
Company: Albert Heijn
Title: Teamleader
Period: Nov 2016 - Aug 2018 (1 year, 9 months)
Location: Prins Hendrikstraat Leeuwarden, the Netherlands

Making sure the store is correctly stocked by the re-stock team, leading the re-stock team and making sure the stock is correctly registered. Completed courses: - In-house safety officer - Recognizing and dealing with deviating behaviour (aggression, theft, etcetera)

Company: Study association Commotie
Title: Head of company visits
Period: Sep 2017 - Jul 2018 (10 months)
Location: Groningen Area, Netherlands

Responsible for the organisation of company visits in Dublin. In the end, Havas Dublin, Airbnb and HubSpot have been visited.

Title: Student mentor CIS
Period: Sep 2017 - Jul 2018 (10 months)
Location: Groningen, Netherlands

As student mentor in 2017-2018, I took care of the mentor lectures for the freshmen of Communication and Information Sciences. Students could ask questions and present problems during and after these lectures.

Company: Studieassociation Commotie
Title: Secretary & Vice-chairman
Period: Sep 2016 - Sep 2017 (1 year)
Location: Groningen, the Netherlands

Main responsibilities: - Membership administration - Take care of correspondence for and/or from all members - Coordinating direct mails - Taking notes during assemblies and meetings During my board year, I introduced the following renewals: - Setting up Google Suite for non-profits, and introducing this to all committees - Obtaining a digital non-profit status for the association - Setting up and introducing MailChimp for newsletters and other mailings. With this renewal, traffic from mails to website were increased fivefold (from 200 to 1000 unique visitors in a year) - Updating the branding of the association

Company: Albert Heijn
Title: Vulploegmedewerker
Period: Jun 2013 - Nov 2016 (3 years, 5 months)
Location: Prins Hendrikstraat Leeuwarden

Drieënhalf jaar als vulploegmedewerker, waarvan twee jaar intern in opleiding tot teamleider. Behaalde cursussen: - HOMAG 2 (herkennen en omgaan met afwijkend gedrag) - Bedrijfshulpverlener (BHV)

Company: Studievereniging Commotie
Title: Voorzitter RedakCie
Period: Sep 2015 - Aug 2016 (11 months)
Location: Groningen, Nederland

- Voorzitten van vergaderingen - Eindverantwoordelijke voor de oplevering van het blad - Eindverantwoordelijke voor de oplevering van digitale rubrieken - Het schrijven van artikelen - Eindredactie - Vormgeven van artikelen - Externe contacten

Company: Filmproductie "Voor Ik Vergeet"
Title: Producent
Period: Nov 2015 - Mar 2016 (4 months)
Location: Friesland, Nederland

Hoofdverantwoordelijk voor financiën en sociale media/promotie, naast verdere producententaken.

Company: Studievereniging Commotie
Title: Vormgever, RedakCie Vormgever
Period: Sep 2014 - Aug 2015 (11 months)
Location: Groningen, Nederland
Company: Filmproductie: Dystopië
Title: Producer, Graphic Designer, Marketer
Period: Jun 2014 - Apr 2015 (10 months)
Location: Leeuwarden en omgeving, Nederland

My job was to produce the film (arranging locations, searching for sponsors, etcetera), but also to design a logo that fitted the story, design posters that fitted the story, keeping track of the social media (Facebook) and filming/editing the "Making of Dystopië".

Marc Van Eck's education
Rijksuniversiteit Groningen
Master of Science - MS
2018 - 2019
Rijksuniversiteit Groningen
Pre-Master
2016 - 2018
Rijksuniversiteit Groningen
Bachelor degree
2014 - 2018
O.S.G. Piter Jelles Leeuwarder Lyceum
Voortgezet Wetenschappelijk Onderwijs diploma
2012 - 2014
O.S.G. Piter Jelles Montessori
2008 - 2012
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There are 11 other "Marc Van Eck". You can find all of them in FinalScout.
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