Mathias Lundblad
About
Mathias Lundblad is from Minneapolis, Minnesota, United States. Mathias is currently Chief Executive Officer & President at ABUS USA , located in Minnesota, United States. In Mathias's previous role as a Vice President of New Business Development at ABUS USA Security Hardware, Mathias worked in Minnesota, United States until Jun 2021. Prior to joining ABUS USA Security Hardware, Mathias was a Global Business Director - Golf at Wilson Sporting Goods Co. and held the position of Global Business Director - Golf at Chicago, Illinois, United States. Prior to that, Mathias was a Global Product Manager - Golf at Wilson Sporting Goods, based in Chicago, Illinois, United States from Apr 2012 to Jun 2014. Mathias started working as Board Member & Vice President Strategy at Swedish American Chamber of Commerce - Chicago in Greater Chicago Area in Jan 2012. From Sep 2008 to Mar 2011, Mathias was Managing Director at Bringwell AB (publ), based in Västra Götaland County, Sweden. Prior to that, Mathias was a Sales Director at Bringwell AB (publ), based in Västra Götaland County, Sweden from Jul 2007 to Sep 2008. Mathias started working as Sales Executive at IMG in Stockholm and Gothenburg, Västra Götaland County, Sweden in Apr 2005.
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Mathias Lundblad's current jobs
As Senior Operating Executive for ABUS USA, I hold full enterprise responsibility for strategy, operations, and financial performance. I lead a multi-site, cross-functional organization that includes sales, marketing, operations, supply chain, finance, IT, and manufacturing and assembly. * I serve as the primary operating partner to family ownership and global leadership. * I lead organizational scaling, leadership development, and the design of operating cadence. * I drive KPI-based performance management and ensure disciplined execution. * I lead enterprise-wide systems and process improvements, including a global ERP initiative. * Known internally as an integrator and execution engine translating strategy into results
Mathias Lundblad's past jobs
Served in an executive leadership role with P&L responsibility, driving growth, expansion, and new business development throughout the North American market. * Developed and launched new business segments and commercial channels to support organizational growth. * Established strategic OEM and partnership relationships to enhance market presence. * Led both organic and inorganic growth initiatives to expand business operations. * Defined multi-year product and growth roadmaps for the Americas region. * Collaborated closely with the CEO and executive leadership team to align business strategies.
AServed in a senior global operating role with P&L responsibility for the golf equipment business, leading teams across EMEA, APAC, and the Americas. * Led global strategy, product portfolio, and go-to-market execution * Managed cross-regional leadership teams and key global accounts. * Collaborated closely with the Global President and senior leadership. * Balanced global brand consistency with effective local market execution. * Achieved sustained growth through disciplined execution and effective portfolio management.
Directed global business and product strategy for Wilson’s golf ball portfolio. * Managed the global product pipeline and long-term roadmap for the golf ball business. * Developed and executed market-specific go-to-market and marketing strategies across international regions * Led cross-functional teams in R&D, finance, sales, and marketing to deliver new product initiatives. * Managed relationships with a diverse customer base, including international sporting goods retailers, specialty accounts, and mass merchants such as Walmart and Target. * Led multiple successful product launches, including the DUO golf ball, which became a category market share leader in its first year. * Established a reputation for delivering commercially successful products in a highly competitive global market.
Served in a board-level role with responsibility for strategy, governance, and organizational direction. Led strategic initiatives to support U.S.–Sweden business expansion and cross-border partnerships. Advised executives, founders, and leadership teams on growth strategies and market entry. Contributed to board discussions on program development, executive engagement, and long-term value creation.
Senior operating executive with full P&L and operational responsibility for multiple subsidiaries in manufacturing, international distribution, sales, and marketing. * Led international expansion and market entry initiatives. * Executed acquisitions and managed post-merger integration. * Built leadership teams and enhanced existing organizational structures. * Collaborated with the Group CEO and served on the executive board.
Held a commercial leadership position, restructuring the sales organization to drive accelerated growth. * Redesigned go-to-market and sales processes to improve efficiency and effectiveness. * Expanded business operations into new international markets. * Led successful product launches and commercial initiatives. * Promoted to Managing Director based on performance
Held an early-career role developing and commercializing professional sports properties in the Scandinavian market. * Supported the commercialization of golf, tennis, and soccer properties. * Contributed to sponsorship, partnership, and commercial rights programs. * Gained foundational experience in brand monetization and go-to-market execution.