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Matt Saulter

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Email: ****t@2modern.com
Location: Portland, Maine, United States
Current employer: 2Modern
Current title:
Director of Content
Last updated: 22/05/2023 01:12 AM
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About

Matt Saulter is from Portland, Maine, United States. Matt is currently Director of Content at 2Modern, located in Mill Valley, California, United States.

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Matt Saulter's current jobs
Company: 2Modern
Title: Director of Content
Period: Apr 2021 - Present (3 years, 7 months)
Location: Mill Valley, California, United States

- Deliver on Content Marketing KPIs (SEO/Organic KPIs; and KPI assists to Email, Social, Affiliate, Press) - Actively manage and lead all Content Marketing efforts: Create, schedule, publish, monitor, report weekly & monthly on all content activities - Create and manage Content Calendar to ensure all content touchpoints are planned and scheduled across all channels - Drive & manage Content Calendar & Content Meetings with active input/ideas that reflect data-driven approach to content scheduling (considering aspects of category performance, brand promotions, seasonality, design trends, new product launches, and targeted tests for engagement lift) - Create and manage A/B testing of content types to improve overall engagement - Analyze and report on content marketing performance–trends, traffic, conversions; generate reports and effectively tweak content strategy to leverage wins - Cultivate and grow content opportunities with social influencers, interior designers, bloggers, super-fans, industry/sector experts

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