Matthew Ryan
About
Matthew Ryan is from United States. Matthew works in the following industries: "Internet", "Marketing & Advertising", "E-learning", "Information Technology & Services", "Food & Beverages", and "Consumer Electronics". Matthew is currently Chief Marketing Officer at Tumblr, located in New York, Iowa, United States.
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Matthew Ryan's current jobs
Reversed a steep decline in Tumblr's performance to deliver substantial daily active user (DAU) and revenue growth. Key achievements include a 25% lift in DAUs in 2022, rebuilding the marketing team structure, and accelerating Gen Z acquisition, leading to over 60% of new users belonging to this cohort. Uncovered global user insights and implemented a new growth model. Directed successful product launches, including live streaming, ad-free subscriptions, and a digital product marketplace TumblrMart.